FormatEast indicates the goal of this company that aims to become the hub of Asian television formats, the upcoming pioneer in format market. Established in 2018 December, FormatEast is a format agency affiliated with Seoul Broadcasting System and we discover, create, develop new global content IP that suits various channels and platforms from all over the world. By doing this, we'd like to set the environment that gives more chances to Korean IP's and creators to travel more internationally and build a healthy - Asian-oriented - business system for format IP industry. And moreover, FormatEast will expand its territory towards global marketing, global co-production, production consulting, creative education - conference business -, production networking and management, and last but not least, global format research and development.
- Address : 161, Mokdongseo-ro, Yangcheon-gu, Seoul, Korea9th floor
- Main Number : 022-113-3266
1. International format co-develop, co-produce
a. Successfully launched a new real estate-themed entertainment show "Moved" on TV Chosun, one of the cable broadcaster in South Korea. Format IP co-owned between FormatEast and TV Chosun.
2. FormatEast Creative Lab project
a. FormatEast was selected by KOCCA, Korea Content Creative Agency, to run a government-funded project "Format Lab Project".
b. We gathered 10 Korea's top creators to co-create and develop new unscripted formats for 8 months.
c. FormatEast also organizes 5 times of "Global Development Seminar" joined by international professionals from diverse backgrounds.
d. By the end of 2019, 50 new IPs will be created under the umbrella of FormatEast Creative Lab Project, at least 5 of them will be packaged into international formats and will be pitched in various contents markets such as 2019 MIPCOM.