I LOVE MONDAY

  • Genre Character
  • Detailed Genre Entertainment
  • Content Type Character
  • Target Age all
  • Production Stage IP
  • Product Type Others

Description

'I Love Monday' is a lifestyle brand character created with the meaning of loving Monday, which is part of working people's life.

In Korea, there is a trend of not liking Monday morning after enjoying weekend. It is created with the meaning to make people more positive about going to work in Monday morning.

The bread character is based on Monday morning toast and is a characterized design of bread with the form of the first letter 'M' for Monday and Morning.