Description
{Monster Cleaner] is is the name of a variety of mini-games projects to launch in the China-based mini-games (instant games) market.
Basically, we are continuously developing various mini-game modes using game resources in the
zombie shooting survival action game sources.
1. Business Concept - Enter the 'mini-game (run immediately without download)' market popular in China
2. Play Patterns of China’s Gen Z - Mini-game Users Key Characteristics:
•Mobile-native, highly sensitive to new trends.
• Play short sessions during commuting or short breaks.
• Prefer instant play games (no installation or registration).
• Favor games integrated with SNS super-apps (WeChat, Douyin).
• Accept in-app ads and prefer reward-based ad models over paid purchases.
3. Solution - Making - "Full Game" into several "mini-games."
•Instant-play → Expand into global “instant game” market.
• SNS integration → Launch in China with local publishers.
• Shorter playtime → Split into multiple mini-games.
4. Game flow– flow of mini-games based on SNS platform)

Company Information
Mobile Game Content Creators
Category & Business Type
Game
Category : Game Production
Business Type : Publishing, Investment Attraction, Marketing
Main Business
Mobile game content development, 'Mini-game' content development