K-Content News

KT Bets on AI Cinema: “Code:G” Tests Commercial Viability of Generative Film

This article matters as it showcases a major Korean telecom group, KT, moving beyond tech demos

into theatrical distribution of generative AI films, offering early signals on how AI-driven production

could reshape cost structures, creative access, and IP experimentation in global content markets.

♦  Korea’s First Near-Fully Generative AI Theatrical Release

      • Code:G – The Beginning of Attention will premiere exclusively at CGV on December 27, marking a rare

          telco-led AI film reaching commercial theaters

      • KT co-planned the project with R&D personnel from KT and KT Media Group subsidiaries, while KT

          invested and KT Studio Genie handles distribution

♦  Omnibus Structure Focused on “Humanity”

      • The film consists of five standalone short films under a unified theme exploring human identity and emotion

      • Six directors participated, blending auteur storytelling with AI-generated visuals to test narrative

          flexibility under machine-assisted creation

♦  Hybrid vs. Fully Generative Production Models

      • Memory Management Bureau combines actress Sun-bin Lee's live performance with over 90%

          AI synthesis technology in a hybrid approach

      • The remaining four shorts are produced entirely without actor filming, relying 100% on generative

          AI imagery to construct narrative and visuals

♦  Testing the Market for AI-Native Cinema

      • KT views the release as the first step to confirm commercial viability of near-100% generative AI-based

          films in theatrical distribution

      • KT Media Division Head emphasized it documents the current stage of AI filmmaking, serves as

          a reference point for future creative methods

Source

Yonhap News Agency (2025.12.24)

https://www.yna.co.kr/view/AKR20251224041200017