K-Content Report
2024 Analysis of Short-Form Video Usage Patterns and Platform Preferences in Korea
Summary
| Type | Market Issue | Genre | Broadcasting |
|---|
Detail
Usage Patterns of Short-Form Video Content
Share of online video viewers watching mainly 15-second or shorter videos in Korea (2021-2023)
Average amount of short-form video content watched per use in Korea, by platform (2023)
Popular Categories of Short-Form Content by Platform
Popular categories of short-form video content on YouTube Shorts in Korea (2023)
Popular categories of short-form video content on TikTok in Korea (2024)
Conclusion and Key Takeaways
Original Source
Statista. (Nov 28, 2024). User-generated content in South Korea.
Source
Statista. (Nov 28, 2024). User-generated content in South Korea.
