Issue Focus

KT Skylife has announced its entry into the AI sports broadcasting market by partnering with Pixellot and Hogak. This new service will use AI cameras to cover amateur sports, providing content via a user-friendly app. The initiative targets students, recreational sports players, and sports facilities, with a goal to secure 320,000 subscribers in five years.
The collaboration leverages Pixellot's global expertise in AI sports solutions and Hogak's domestic broadcasting experience. The service aims to offer low-cost content production, cloud storage, content editing, and personalized video creation.
KT Skylife anticipates synergy with other KT Group companies, utilizing KT Cloud for video storage and producing sports entertainment programs for Skylife TV. CEO Choi Young-beom highlighted the strategic importance of this initiative in expanding KT Skylife's presence in the AI broadcasting market.