Issue Focus
AfreecaTV Reports Sevenfold Revenue Growth Over 10 Years, Accelerates Global Expansion
Summary
| Type | Company News | Genre | Broadcasting |
|---|
Detail
AfreecaTV, South Korea's foremost live streaming platform, has reported an impressive revenue surge over the past decade, with annual sales growing sevenfold from 48.1 billion KRW in 2013 to 347.6 billion KRW in 2023. The platform has been instrumental in popularizing content such as gaming broadcasts and mukbangs, which have gained considerable global traction.
Having created a robust economic ecosystem for its streamers, AfreecaTV has enabled content creators to effectively produce and monetize their work. The company’s operating profit has also seen a substantial increase, rising from 4.4 billion KRW in 2013 to 90.3 billion KRW in 2023, reaffirming its leadership in the live streaming arena.
To maintain this growth momentum, AfreecaTV is launching a new platform called 'SOOP' to boost its global influence. This strategic initiative aims to address the diverse cultural and user needs of international markets. By incorporating innovative content and cutting-edge technology, AfreecaTV plans to continue setting global trends and expanding its market reach.
Having created a robust economic ecosystem for its streamers, AfreecaTV has enabled content creators to effectively produce and monetize their work. The company’s operating profit has also seen a substantial increase, rising from 4.4 billion KRW in 2013 to 90.3 billion KRW in 2023, reaffirming its leadership in the live streaming arena.
To maintain this growth momentum, AfreecaTV is launching a new platform called 'SOOP' to boost its global influence. This strategic initiative aims to address the diverse cultural and user needs of international markets. By incorporating innovative content and cutting-edge technology, AfreecaTV plans to continue setting global trends and expanding its market reach.
Source
디스이즈게임 (This is Game), '아프리카TV, 10년간 매출 7배 성장...글로벌 시장 진출 가속화, 2024-09-04
