Resources

2024 Usage Trends of Extended Character IP Content in Korea

1. Experience with Cross-Genre Content Using Character IP

2. Preferred paid content when expanding character IP

3. Purchase Intention for Character-Related Products

4. Conclusion and Key Takeaways

Original Source

2024 Character User Survey. (September 29, 2024)

Korea Creative Content Agency.
 

※ For more detailed information, please see the attached file (PDF).