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2024 User Perceptions of Character (Merchandise)

Summary

2024 User Perceptions of Character (Merchandise)
Type Market Analysis Genre Character/Licensing

Detail

 

 

2024 User Perceptions of Character (Merchandise)

 

 

1. Influence of Characters on Purchase Decisions

2. Influence of Characters on Cultural Content Choices

3. Conclusion and Key Takeaways

 

 

 

Original Source

2024 Character User Survey. (September 29, 2024)

Korea Creative Content Agency.
 

 

※ For more detailed information, please see the attached file (PDF).