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Interview with Kim, Jong-Hwa Co-Owner at Teleport

In today’s global brand industry, marketing has evolved beyond simply selling products -- it’s now about

allowing consumers to experience a brand’s unique universe through BTL (Below The Line) campaigns.

Amid this shift, the Korean creative agency TELEPORT has gained attention for its projects that seamlessly

blend fashion, art, music, and spatial design to express brand identity in a sensory and multidimensional

way.

In this interview, we spoke with Kim, Jong-hwa, Co-owner of TELEPORT, who continues to lead original

creative work in brand content planning and design. He shared his insights on the marketer’s role in

shaping a brand’s story, and how Korean creative agencies are pioneering new marketing trends in an

ever- changing global landscape.

※ For further details, please refer to the attached PDF file.

※ The content of this post is provided solely for the purpose of enhancing public understanding of

     overseas information related to the content industry. It does not represent the official position of

     the Korea Creative Content Agency and carries no legal effect.