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Interview with Hong, Eun-Ji CEO at T2Sound

Artificial intelligence has rapidly penetrated the music production landscape, ushering in an era in which

background music (BGM) can be generated quickly and at low cost. Amid this shift, a critical question is

emerging across the broadcasting and content industries: how can music rooted in human creativity and

artistic sensibility secure a competitive edge and maximize its IP value in an AI generated music environment?

In this interview, we spoke with the CEO of T2Sound , a company building new business models around the

distribution and utilization of original music. Under the theme “Securing Competitiveness in Human

Creativity Driven BGM Production in the Age of AI Generated Music,” the conversation explores the

opportunities presented by AI generated music, global trends in the BGM and audio content market, and

tailored strategies for new media platforms.

※ For further details, please refer to the attached PDF file.

※ The content of this post is provided solely for the purpose of enhancing public understanding of

     overseas information related to the content industry. It does not represent the official position of

     the Korea Creative Content Agency and carries no legal effect.