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Korean Webtoon 'The Red Sleeve' Gains Popularity in Asia and Europe

Summary

Korean Webtoon 'The Red Sleeve' Gains Popularity in Asia and Europe
Genre Comics/Webtoons

Detail

 

The webtoon 'The Red Sleeve', a poignant love story between a king bound by duty and a court lady who cherished her own life, has received acclaim in both Asia and Europe. The webtoon was prominently featured at the 'K-Comic World Tour' in Manila, organized by the Ministry of Culture, Sports and Tourism and the Korea Creative Content Agency.

'The Red Sleeve' has also achieved significant success in Europe, particularly in France, where it topped Amazon's female comic section in July following the release of its third volume. It is set to be published in Spain by Ediciones Maeva in March 2025. The webtoon's combination of traditional Korean elements and romance has resonated with a wide audience, underscoring the global influence of K-webtoons.
In response to its popularity, merchandise for 'The Red Sleeve' will be launched via a crowdfunding campaign on Tumblbug in August. The campaign will feature various sets including books, acrylic keyrings, posters, postcards, stickers, handkerchiefs, mini photo books, and paperweights, allowing fans to engage further with the series.