Adlib.co.,ltd.

This official logo banner visualizes 'Somebody Family's core identity, delivering warm comfort and relatable everyday emotional value. Featuring rounded typography against a soft, comforting pastel yellow backdrop, it captures a universal and approachable charm suitable for all age groups. Designed for multi-industry versatility rather than a single product category, this clean visual identity perfectly projects our extensive cross-category licensing scalability—seamlessly integrating into financial platforms (such as U.S. VISA cards), global fashion, lifestyle decor, personal care (hair/body), and diverse premium consumer sectors.
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Adlib Co., Ltd. is an IT and content company specializing in software development and digital marketing. In 2023, we achieved annual revenue of approximately KRW 1.1 billion through our core business, establishing a strong operational foundation. Building on this expertise, we launched our original character IP, “Somebody Family,” and expanded into the global licensing business.

Our key strengths are:
1. Proven B2B licensing: Our character IP was officially licensed by Card.com and commercialized on VISA card designs distributed in the U.S., demonstrating credibility in a highly regulated market.
2. Digital marketing capability: Leveraging our software and marketing expertise, we create and optimize short-form content for platforms such as Instagram Reels and TikTok to support global brand growth.
3. Global manufacturing network: We maintain a stable global production network for character merchandise and homewear products.

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Business Description

1. Original IP 'Somebody Family' Management & Global Licensing
Developing high-value global licensing business driven by our original lifestyle character IP, 'Somebody Family'.

2. U.S. Market Commercialization via Official VISA Card Integration
Successfully secured an official licensing agreement with a major U.S. financial platform (card.com), commercializing our character designs on official U.S. VISA cards, proving high international B2B credibility.

3. International Supply Chain & Lifestyle Product Development
Managing global manufacturing networks, including partnerships in Dongguan, China, ensuring seamless production for character merchandise, premium homewear, and pajama collections.

4. Tech-Driven Cross-Category Expansion
Planning expansion into hair and body care categories. Leveraging our core expertise in software development and short-form video optimization (Instagram Reels, TikTok) to provide powerful digital marketing synergy for global licensees.

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