EDWARDMAX

EdwardMax’s logo is based on a classic flag shape and expresses the brand’s classic identity through a navy and yellow color combination. The curved typography adds a clean yet soft impression.
Fashion
  • Website : www.edwardmax.com
  • Location : DMC B-1918 217 Hyangdong-ro, Deogyang-gu, Goyang-si, Gyeonggi-do, Republic of Korea
EdwardMax is a menswear brand rooted in classic tailoring.
The brand draws inspiration from American classic, military,
workwear, western, and ivy references, and reinterprets them into modern
ready-to-wear with balanced silhouettes and everyday
comfort. One of the brand’s key strengths is its focus on fit,
developed through experience in both RTW and MTM.
Rather than simply reproducing vintage styles,
EdwardMax aims to create menswear that feels practical and relevant today.

Business Description

EdwardMax is a Korean menswear brand founded in 2011,
developing seasonal collections centered on shirts,
knitwear, jackets, trousers, and outerwear.
Drawing on tailoring experience from the custom shirt field,
the brand emphasizes fit and comfort in ready-to-wear.
With domestic production as its foundation, EdwardMax focuses on the quality of materials,
patterns, and construction. Sales are carried out through its official online store,
domestic online platforms, offline pop-up events, and direct sales.
Experience in operating MTM (made-to-measure)
services has also deepened the brand’s understanding of customers’ body types and needs.
Based on this foundation, EdwardMax is currently preparing to expand into Japan and Europe.

Content

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