Spinion

This is the brand logo of SwitchManga. The character is designed in the shape of comic panels, representing the identity of a digital comics platform. Its friendly expression and dynamic movement symbolize an enjoyable and convenient mobile reading experience, while the red and black color scheme creates a strong and recognizable brand image.
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  • Location : 501/1606 60 Sangsinhagil-ro 273beon-gil, Hyangnam-eup, Manse-gu, Hwaseong-si, Gyeonggi-do, Republic of Korea
Spinion is a content technology startup preparing for incorporation. It uses AI to optimize Japanese print manga for smartphones. Its core service, SwitchManga, converts publishers’ existing manuscripts and e-book data into a mobile-friendly reading experience.

Action Viewer automatically analyzes panels, speech bubbles, characters, and key scenes, then displays them in the intended reading order. Readers can enjoy manga without repeated zooming or panning. It supports Japanese right-to-left reading and a vertical-scroll mode that allows print manga to be read like webtoons.
Spinion is also developing a publisher CMS for managing titles, prices, discounts, free access, rentals, and promotions, with analytics on reading, completion, purchases, preferences, and user behavior.
Spinion aims to expand the digital value of manga IP through technology partnerships, platform supply, content distribution, and joint projects in Japan, Vietnam, and Southeast Asia.

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Business Description

Spinion is developing SwitchManga, a digital comics platform that makes print comics easier to read on smartphones. The service includes a mobile app, a publisher CMS, and a Super Admin CMS. Development is approximately 85% complete and is now in the commercial launch preparation stage.

To secure content, Spinion is discussing comic sales rights and distribution cooperation with DNP (Dai Nippon Printing), a major Japanese company in publishing, printing, information services, and digital content.

SwitchManga’s AI-powered Action Viewer automatically detects comic panels and reading order and presents print comics in a smartphone-optimized format. The core technology is complete, while payment and service operation functions are being finalized.

Japan is the initial target market, followed by Vietnam and other Southeast Asian countries. Spinion plans to secure content, identify local partners, establish a corporation, and conduct pilot services in stages.

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