Juliana 1997 (Novel)
Story
- Year of Production
- 2013
Summary
Juliana 1997
1. Project Overview
Genre: Modern Romance, Drama, Female-Centric Ensemble
Format: Original IP based on a 2-volume novel
Logline: A bold and realistic story of five friends who shared their brilliant youth in the 1990s and reunite in their 40s to find their true selves amidst a whirlwind of love, desire, and life-altering challenges.
2. Synopsis (Main Plot)
The monotonous life of Ji-yeon, a housewife and forgotten author, begins to change dramatically when she meets Su-hyeon, a charismatic fashion magazine editor. While they choose a daring path of love, their relationship spirals toward catastrophe as Su-hyeon’s tragic past—and its connection to Ji-yeon’s best friend Jin-hee—is revealed. Ultimately, they overcome misunderstandings and crises to shed their hypocritical lives and embark on a journey toward their own perfect happiness.
3. Key Characters: The "Juliana Five"
Ji-yeon Song (40): A woman who awakens her identity as both a "woman" and a "writer" through a passionate love after living behind the mask of a devoted housewife.
Jeong-ah Kim (40): A successful lawyer and the leader of the group who recovers true marital love after enduring ten years of a sexless marriage.
Se-hwa Jang (40): A seemingly submissive daughter-in-law of a wealthy family who turns out to be a strong-willed strategist, successfully protecting her family against her husband's mistress.
Eun-young Park (40): A veteran creative director at an ad agency who experiences her first love at age 41 with clumsy yet pure passion.
Jin-hee Hwang (40): A classic femme fatale hiding deep scars of poverty and betrayal; she eventually returns to the pure-hearted Yong-pil, who has waited for her for 15 years.
4. Key Selling Points (USP)
Verified Female-Centric Narrative: Taps into the global "female awakening" trend, resonating deeply with viewers through themes of authentic friendship and self-growth.
Intense Romantic Tension: Features contrasting male archetypes—the "wounded homme fatale" Su-hyeon and the "devoted lover" Yong-pil—to drive high emotional engagement.
Retro Aesthetics and Visuals: Incorporates the 1990s retro trend inspired by the legendary "Juliana Nightclub," offering a nostalgic and stylish "lookbook" for global audiences.
High Adaptation Flexibility: The urban settings and realistic struggles of modern women (e.g., career breaks, marital crises) are optimized for localization in Taiwan and other international markets.
5. Business Targets
Production Companies: Ideal for high-end urban dramas or cinematic romance projects.
Global OTT Platforms: A high-value IP with strong emotional narratives and potential for seasonal expansion.
1. Project Overview
Genre: Modern Romance, Drama, Female-Centric Ensemble
Format: Original IP based on a 2-volume novel
Logline: A bold and realistic story of five friends who shared their brilliant youth in the 1990s and reunite in their 40s to find their true selves amidst a whirlwind of love, desire, and life-altering challenges.
2. Synopsis (Main Plot)
The monotonous life of Ji-yeon, a housewife and forgotten author, begins to change dramatically when she meets Su-hyeon, a charismatic fashion magazine editor. While they choose a daring path of love, their relationship spirals toward catastrophe as Su-hyeon’s tragic past—and its connection to Ji-yeon’s best friend Jin-hee—is revealed. Ultimately, they overcome misunderstandings and crises to shed their hypocritical lives and embark on a journey toward their own perfect happiness.
3. Key Characters: The "Juliana Five"
Ji-yeon Song (40): A woman who awakens her identity as both a "woman" and a "writer" through a passionate love after living behind the mask of a devoted housewife.
Jeong-ah Kim (40): A successful lawyer and the leader of the group who recovers true marital love after enduring ten years of a sexless marriage.
Se-hwa Jang (40): A seemingly submissive daughter-in-law of a wealthy family who turns out to be a strong-willed strategist, successfully protecting her family against her husband's mistress.
Eun-young Park (40): A veteran creative director at an ad agency who experiences her first love at age 41 with clumsy yet pure passion.
Jin-hee Hwang (40): A classic femme fatale hiding deep scars of poverty and betrayal; she eventually returns to the pure-hearted Yong-pil, who has waited for her for 15 years.
4. Key Selling Points (USP)
Verified Female-Centric Narrative: Taps into the global "female awakening" trend, resonating deeply with viewers through themes of authentic friendship and self-growth.
Intense Romantic Tension: Features contrasting male archetypes—the "wounded homme fatale" Su-hyeon and the "devoted lover" Yong-pil—to drive high emotional engagement.
Retro Aesthetics and Visuals: Incorporates the 1990s retro trend inspired by the legendary "Juliana Nightclub," offering a nostalgic and stylish "lookbook" for global audiences.
High Adaptation Flexibility: The urban settings and realistic struggles of modern women (e.g., career breaks, marital crises) are optimized for localization in Taiwan and other international markets.
5. Business Targets
Production Companies: Ideal for high-end urban dramas or cinematic romance projects.
Global OTT Platforms: A high-value IP with strong emotional narratives and potential for seasonal expansion.
Company Profile
Broadcasting Character Story Other
dune45
1. Key Sentence
"A creative content production house crafting premium IPs across web novels, dramas, and diverse media platforms based on original storytelling."
2. Company Overview
Since its acquisition by the current CEO in 2015, Dune45 Inc. has established itself as a specialized content corporation dedicated to planning and developing narrative-driven content with compelling characters. Led by a principal writer with a proven track record of hits in both drama and web novel industries, the company consistently produces verified story IPs through close collaboration with major Korean platforms such as Naver. We focus on developing high-value original sources that seamlessly expand beyond text into webtoons, television series, films, and other secondary cinematic adaptations.
3. Core Competencies
Proven IP Portfolio: Holds a diverse lineup of original IPs with proven marketability, including official Naver web novel serializations and scripts for global OTT dramas.
Genre Expertise: Demonstrates a wide creative spectrum and broad public appeal, ranging from romantic comedies to crime and mystery, backed by the professional craftsmanship of an established TV drama writer.
Business Agility: As a boutique "one-person" corporation, we offer rapid decision-making and flexible rights negotiations, providing an optimized structure for international co-production and licensing partnerships.
4. Main Projects
TV Drama: * Queen of the Mask (Channel A Mini-series, 2023) – Scriptwriting and development.
Web Novels & Fiction: * The Idol Who Loved Me, The Man from the Continent Who Loved Me, and The Master Who Loved Me series.
Not You, But Your Sister, Not You, But Your Brother, Announcer S’s Secret Diary, The Second Time is Hotter.
Full-length novel Juliana 1997 and numerous other serializations on Naver.
Current Ventures: * Active webtoon adaptations of original IPs and global film/drama rights business targeting Taiwan and international markets.
5. Vision
Building on our domestic success in Korea, Dune45 Inc. aims to expand the reach of K-Content into Taiwan, Asia, and the global market. Through localizing stories optimized for regional trends and fostering proactive global partnerships, we will continue to introduce "Global Super IPs" that resonate with and entertain audiences worldwide.
"A creative content production house crafting premium IPs across web novels, dramas, and diverse media platforms based on original storytelling."
2. Company Overview
Since its acquisition by the current CEO in 2015, Dune45 Inc. has established itself as a specialized content corporation dedicated to planning and developing narrative-driven content with compelling characters. Led by a principal writer with a proven track record of hits in both drama and web novel industries, the company consistently produces verified story IPs through close collaboration with major Korean platforms such as Naver. We focus on developing high-value original sources that seamlessly expand beyond text into webtoons, television series, films, and other secondary cinematic adaptations.
3. Core Competencies
Proven IP Portfolio: Holds a diverse lineup of original IPs with proven marketability, including official Naver web novel serializations and scripts for global OTT dramas.
Genre Expertise: Demonstrates a wide creative spectrum and broad public appeal, ranging from romantic comedies to crime and mystery, backed by the professional craftsmanship of an established TV drama writer.
Business Agility: As a boutique "one-person" corporation, we offer rapid decision-making and flexible rights negotiations, providing an optimized structure for international co-production and licensing partnerships.
4. Main Projects
TV Drama: * Queen of the Mask (Channel A Mini-series, 2023) – Scriptwriting and development.
Web Novels & Fiction: * The Idol Who Loved Me, The Man from the Continent Who Loved Me, and The Master Who Loved Me series.
Not You, But Your Sister, Not You, But Your Brother, Announcer S’s Secret Diary, The Second Time is Hotter.
Full-length novel Juliana 1997 and numerous other serializations on Naver.
Current Ventures: * Active webtoon adaptations of original IPs and global film/drama rights business targeting Taiwan and international markets.
5. Vision
Building on our domestic success in Korea, Dune45 Inc. aims to expand the reach of K-Content into Taiwan, Asia, and the global market. Through localizing stories optimized for regional trends and fostering proactive global partnerships, we will continue to introduce "Global Super IPs" that resonate with and entertain audiences worldwide.