MY BTS DIARY
Other
- Year of Production
- 2023
Summary
1) Learn real-life Korean that BTS uses on social media. A book for fans who want to experience more with BTS beyond the music.
2) 10 years of information and photos about BTS and ARMY are organized to motivate you to learn.
3) Analyzed words that BTS actually uses on social media, including Romanization and conjugation, so you can use them in real life
4) Using our learning tool, Motipen, you can learn each sentence with the voice of a Korean voice actor (we also provide a SoundCloud QR code with the same song)
5) A variety of photos of BTS placed in the right places make learning more pleasing to the eyes.
6) Stickers and notes related to BTS are also provided, adding to the fun of using the product.
2) 10 years of information and photos about BTS and ARMY are organized to motivate you to learn.
3) Analyzed words that BTS actually uses on social media, including Romanization and conjugation, so you can use them in real life
4) Using our learning tool, Motipen, you can learn each sentence with the voice of a Korean voice actor (we also provide a SoundCloud QR code with the same song)
5) A variety of photos of BTS placed in the right places make learning more pleasing to the eyes.
6) Stickers and notes related to BTS are also provided, adding to the fun of using the product.
Company Profile
Broadcasting Music Startup Immersive Content Other
Cake Corporation
CAKE is a subsidiary of NAVER Snow and a Korean language learning app with 170 million cumulative downloads worldwide.
In June 2022, CAKE acquired HYBE EDU, HYBE’s education and publishing division, and has since expanded its business across Korean language education, publishing, and offline experiential spaces powered by K-POP artist IP such as BTS, SEVENTEEN, ENHYPEN, and BLACKPINK.
CAKE’s flagship project, the “Learn! KOREAN with BTS” series, is designed for global fans who want to better understand BTS’s words and music, enabling them to learn Korean in an engaging and structured way. The series was selected as an official gift for APEC ministerial meetings and has also been presented as a gift to former U.S. President Donald Trump, demonstrating its global recognition and cultural impact.
In 2025, through an agreement with Hachette Book Group (U.S.), CAKE secured exclusive rights to publish and distribute BTS books across global English- and Spanish-speaking markets. Building on this foundation, CAKE is expanding beyond publishing into retail and experience-driven offline business models that combine its educational content and K-POP IP—contributing to the sustainable global growth of K-culture.
In June 2022, CAKE acquired HYBE EDU, HYBE’s education and publishing division, and has since expanded its business across Korean language education, publishing, and offline experiential spaces powered by K-POP artist IP such as BTS, SEVENTEEN, ENHYPEN, and BLACKPINK.
CAKE’s flagship project, the “Learn! KOREAN with BTS” series, is designed for global fans who want to better understand BTS’s words and music, enabling them to learn Korean in an engaging and structured way. The series was selected as an official gift for APEC ministerial meetings and has also been presented as a gift to former U.S. President Donald Trump, demonstrating its global recognition and cultural impact.
In 2025, through an agreement with Hachette Book Group (U.S.), CAKE secured exclusive rights to publish and distribute BTS books across global English- and Spanish-speaking markets. Building on this foundation, CAKE is expanding beyond publishing into retail and experience-driven offline business models that combine its educational content and K-POP IP—contributing to the sustainable global growth of K-culture.