The Pinkfong Company, Inc.

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    Sound Plush, Sound Books, Sound Pads, Sticker Books, and etc.

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Company Profile

The Pinkfong Company is a content creator that produces, distributes and services on-line and off-line contents such as educational games for children, games, and animation. Pinkfong is a kids' brand specializing in short animated videos for pre-schoolers. More than 5,000 Pinkfong videos with colorful visuals and catchy songs are serviced on a variety of channels including Pinkfong mobile apps, Netflix, Youtube, Amazon video and other OTT channels, as well as linear TV across the globe. Pinkfong Songs and Stories is the No.1 kids YouTube channel with 94 million subscribers worldwide (as of February 2022). The Pinkfong Company thus became the first domestic children's entertainment brand to surpass 50 million subscribers, and the "Baby Shark Dance" video has been holding its position as the No.1 most-viewed video in YouTube history since November 2020. We also have a strong presence in the app market with 170 interactive and entertaining apps for kids recording over 400 million downloads across 164 countries. Baby Shark Dance video became viral around the world with the hashtag #BabySharkChallenge, resulting in 1M cover videos from all around the world. The song also hit top 40 on US Billboard Hot 100 as well as UK Official Singles Chart.

Category & Business Type

TV Show
Category : Production/Content Creation
Business Type : Program Copyright Deals, Co-Production/Collaboration, Investment Attraction

Character
Category : Licensor
Business Type : License Deals

Animation
Category : Producer
Business Type : Program Copyright Deals, Co-Production/Collaboration, Investment Attraction, Licensing

Main Business

Launched 170 Pinkfong apps series in the App Store of 164 countries. Over 400 million downloads in total. First in the education sector in 112 countries. 94 million subscribers in YouTube worldwide. The "Baby Shark Dance" video became the No.1 most-viewed video on YouTube and first Youtube video to reach 10 billion views. Partnered with more than 30 countries in global including the US, UK, MENA, SEA, LATAM, China etc. Pinkfong Baby Shark brand licensing toys with WowWee and Cardinal. Nestle's Pinkfong Baby Shark Lolli in Malaysia sold 5 million ice creams within a month after the launch.