Search

LEEway Music & Media, Inc.

Music
  • Website : https://leeway.kr/home
  • Location : 1F 8-1, Pangyo-ro 25beon-gil, Bundang-gu, Seongnam-si, Gyeonggi-do, Korea
Established in 2007, LEEWAY has been at the forefront of the Korean music industry as the country’s premier sync agency and independent record label.
As the 7th biggest music market in the world, Korea offers tremendous potential for artists looking to expand their reach and LEEWAY provides the perfect platform to achieve that.

Our experienced team has a proven track record of discovering talented artists, labels, publishers, and distributors from around the globe and introducing their music to the thriving K-pop industry, as well as various media platforms like TV ads, TV series, OTT, Films, Games, and more.

We also offer our international partners an array of services, including synchronization, distribution, publishing administration, and copyright clearance service, all backed by an integrated marketing strategy designed to maximize exposure and revenue.

Video

Business Description

Sync Agency Business

LEEWAY is the largest sync agency in Korea. We effectively promote the music of our international partners across various Korean media.

Also, We execute music supervision and copyright clearance services for about 150 works every year including TV commercials (e.g. Samsung, LG, Hyundai), TV series/shows, OTTs (ex. Netflix, Disney+), Games, and more.

* Our major international partners are;

Orchard, Believe, Position(US), Musicbed(US), Nettwerk(US), Beggars(UK), Hipgnosis(UK), La Creme(FR)



Publishing Admin Business

LEEWAY currently represents and manages over 100,000 catalogs provided by the various major partners.

We provide comprehensive royalty collection service by accurately and promptly registering our international partners’ works with Korean PRO/CMOs. In addition, we pitch our writers’ demos to K-Pop labels and have been publishing very successfully including BTS.

* Our major international partners are;

Admin MP(US), Cooking Vinyl(UK), AlterK(FR), Velvetica(FR), Gaga(AUS), Watanabe(JP)



Distribution Business

LEEWAY currently represents and distributes over 120,000 tracks provided by the various major partners.

We have built solid partnerships with local DSPs that account for more than 90% of the Korean digital music market. We provide unique promotional services such as “Album of the Day” exposure promotion, “Playlist”, “Sync”, “BGM for Offline Shops”, and “Music Video Collaboration with YouTube Creators”.

* Our major international partners are;

Downtown(US), SoundCloud(US), Un Plan Simple(FR), Rambling(JP)

Content

Related Companies