Game Round(Global Game Test Platform)
Video
Summary
G.Round is research platform for finding right market and gathering voices from genuine gamers.
Company Profile
Game Startup
GXC
G.Round is a global game business platform that helps promising games successfully launch by gathering feedback from global gamers before the release of game content, identifying regions with high potential for success based on big data, and matching publishers and investors using user preference data. The platform has secured over 420,000 global gamers and more than 50 global influencers, and has sourced and tested over 400 games from more than 190 countries worldwide (16% from North America, 13% from South America, 57% from Europe, 6% from Asia, and 9% from Southeast Asia).
The main business model of G.Round is the Focus Group Test (FGT) fee. It involves conducting closed tests with global users based on requests from game companies above a certain size and charging a fee for the service.
- Option to conduct either open or closed tests.
- Collection of qualitative and quantitative feedback data from a diverse group of global gamers.
- Game improvement based on global user feedback (through reviews, surveys, community feedback, 1:1 meetings, gameplay videos, etc.).
- Determination of priority regions for launch based on demographic information of participating users (nationality, gender, age, etc.).
- Identification of suitable business partners, such as publishers and investment institutions, based on user preference data.
- Pre-launch activities such as community building, and proactive handling of negative feedback and technical issues.
The main business model of G.Round is the Focus Group Test (FGT) fee. It involves conducting closed tests with global users based on requests from game companies above a certain size and charging a fee for the service.
- Option to conduct either open or closed tests.
- Collection of qualitative and quantitative feedback data from a diverse group of global gamers.
- Game improvement based on global user feedback (through reviews, surveys, community feedback, 1:1 meetings, gameplay videos, etc.).
- Determination of priority regions for launch based on demographic information of participating users (nationality, gender, age, etc.).
- Identification of suitable business partners, such as publishers and investment institutions, based on user preference data.
- Pre-launch activities such as community building, and proactive handling of negative feedback and technical issues.
