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KOREA WAVE PAKAGE

Fashion
Year of Production
2023
Product Type
Women's Wear

Video

Summary

Korean wave package video

A flower version sung by Jisoo of Blackpink, one of the most popular idols in 2023.
It was remade into a Hanbok version.
Aran Story's K-pop hanbok and traditional accessories and props were used in the video.

https://youtu.be/UukNvpS14rk?si=kZEGaGHMJ_aN0wVJ

Company Profile

ARAN STORY HANBOK

Fashion

ARAN STORY

Aran Story Hanbok pursues design for the creative succession of traditional culture and promotion of various world cultures, and all clothes contain a story. Aran Story hanbok is the clothing that adds modern comfort based on traditional beauty and makes me shine more by pursuing specialness.

As the world pays attention to the status of the Korean Wave, Aran Story is carrying out a cultural property project. Based on my career as a cultural heritage commentator for more than 10 years, I am working to spread awareness that hanbok is not just a piece of clothing, but a cultural asset, by designing Korean cultural heritage in hanbok. In addition, cultural heritage design produces original and unique products by designing not only everyday hanbok, but also scarves, handkerchiefs, and bags.

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