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SHUYA

Year of Production
2019
Content Type
Character
Target Age
Adults
Product Type
Others
Production Stage
IP
Detailed Genre
Sitcom

Video

Summary

<Shuya, the cream bunny, was first introduced as a KakaoTalk emoji in 2019,
and has been loved by many for its characteristic fluffy and adorable image.
The emoji has a strong fan base and has been ranked number one in the overall rankings since its release, with a steady stream of Instagram cut comics, animations, illustrations, KakaoTalk themes, YouTube shorts, and other digital content being developed. The adorable everyday stories of Shuya, the fluffy national character, and Toya, the chocolate rabbit, have fans going crazy.

Company Profile

K-Vision Company Logo

Character

KVision Inc.

K-VISION Co., Ltd. is a global content specialist company that plans and develops promising characters and brands, expanding various marketing and licensing initiatives. The company specializes in licensing by discovering promising characters and brands domestically and internationally, acquiring the rights to use their IP, and conducting marketing and commercialization projects.

Based on its experience and know-how in the character business both domestically and internationally, KBIZION has established a proprietary brand licensing solution that effectively manages character evaluation, rights acquisition, marketing, and licensing. Additionally, with outstanding capabilities in content planning, producing, and creator management, KBIZION presents successful character brand positioning. Through this, it is growing as a professional IP agency with global influence, capable of creating sustainable and high-added value across various markets.

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