Type | Other | Genre | Music |
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TXT Becomes First Foreign Act with 12 Consecutive No.1 Albums on Oricon Chart
This case demonstrates both the sustainability and scalability of Korean music content in Japan,
a key market for the Hallyu wave, and highlights the strategic competitiveness of Korean music
content.
TXT has achieved a historic milestone by securing the No.1 spot on Japan’s Oricon Weekly Album Chart
with 12 consecutive releases, becoming the first foreign act to do so.
This accomplishment demonstrates not only the group’s popularity but also the sustained competitiveness
and expanding fan base of K-Pop content in the Japanese market.
The fact that every release since debut has topped the charts indicates the consistency of both musical
quality and marketing strategy, reinforcing the global brand value of Korean idol group brands.
This record offers concrete evidence of the position Hallyu (Korean Wave) content holds in Japan’s music
industry.
♦ Proof of sustainability of Hallyu content in Japan’s music industry
TXT’s achievement highlights that Korean music content maintains long-term demand and brand loyalty
beyond one-time trends in the Japanese market.
♦ Foundation for expanding IP and derivative business opportunities
The solid fan base in Japan provides a strong platform for concerts, merchandise, and brand
collaborations, facilitating secondary content distribution and IP expansion.
Source
K-enNews. (2025. 7. 29)
Link : https://www.k-ennews.com/news/articleView.html?idxno=9697
K-enNews