Giant Reindeer AR Trick Art
Immersive Content
- Year of Production
- 2022
- Detailed Genre
- Other
Video
Summary
'Giant Reindeer AR' produced in Canada's first AR Trick Art Museum 'Trick art box' in 2022 is a work that applies AR to the trick art painted on the exterior of the museum's main building. When you run the AR app, a reindeer appears through the building, sticks its face out onto the street, and looks around. This three-dimensional AR work that fills the upper part of the building not only leaves a strong impression on museum visitors, but is also designed to show the identity of the AR Trick Art Museum and increase interest.
In addition, it was custom-made in consideration of local culture with the theme of reindeer, Canada's representative animal.
In addition, it was custom-made in consideration of local culture with the theme of reindeer, Canada's representative animal.
Company Profile
Immersive Content Other
THE GREAM COMPANY
The Gream Company is a South Korea–based creative art production company specializing in the planning and production of media art.
Guided by the motto “Art that everyone can enjoy,” we design and produce immersive media art museums and exhibitions that seamlessly integrate technology and artistic expression. We oversee the entire process—from concept development to final production—providing tailored exhibition solutions that reflect the unique characteristics of each space.
Over the past decade, we have successfully planned and produced more than 14 trick art museums across Korea and around the world. More recently, we have demonstrated our expertise through major projects including "Museum HEI," a leading media art museum in the Seoul metropolitan area, and the media art content for Dior’s heritage exhibition, "Designer of Dreams in Seoul."
From planning and design to installation, The Gream Company delivers fully integrated, high-quality results where artistic creativity and technological innovation come together.
Guided by the motto “Art that everyone can enjoy,” we design and produce immersive media art museums and exhibitions that seamlessly integrate technology and artistic expression. We oversee the entire process—from concept development to final production—providing tailored exhibition solutions that reflect the unique characteristics of each space.
Over the past decade, we have successfully planned and produced more than 14 trick art museums across Korea and around the world. More recently, we have demonstrated our expertise through major projects including "Museum HEI," a leading media art museum in the Seoul metropolitan area, and the media art content for Dior’s heritage exhibition, "Designer of Dreams in Seoul."
From planning and design to installation, The Gream Company delivers fully integrated, high-quality results where artistic creativity and technological innovation come together.