Musical <Hidden Love>

Other
Year of Production
2019

Summary

* Concept Statement
In today’s world, where the meaning of family and relationships continues to evolve,
Hidden Love explores the essence of love, connection, and unspoken emotion.

This heartfelt pop musical invites modern audiences—often unsure of how to give or receive love—to rediscover the courage to love themselves and recognize the love that surrounds them.

Through the journey of “Hidden Love,”
audiences are encouraged to reflect on the love they’ve received and given—sometimes silently—and to find meaning in what was left unsaid.

* Synopsis 
“To love, or to run?“
Joanna, a young doctor,
grew up watching her parents’ bitter divorce and swore she would never get married.
But after two years together, her boyfriend Logan suddenly proposes.
To her, marriage feels like a disaster waiting to happen.

Deep inside, her inner voice—"Jojo"—constantly warns her
of the risks of love, pulling her further away from commitment.
And yet, can she really walk away from the man she loves?

As their wedding plans unfold,
Joanna is forced to confront the ghosts of her past—her parents’ failed marriage,
and the emotional scars she buried long ago.
The cracks in her relationship with Logan deepen, and buried emotions rise to the surface. 

Will she choose love, or remain trapped in fear?
Can Joanna break free from her trauma and embrace a new future?

Company Profile

Music Immersive Content Other

EG Musical Company

At EG Musical Company, we are committed to leading the performing arts culture and presenting Korean original musicals to audiences worldwide. Our focus lies in the creation of original musicals and fusion performance intellectual properties, integrating advanced art-tech elements such as projection mapping, holograms, and 3D immersive sound to deliver compelling and immersive stage experiences. In addition to production, we develop OSMU content, manage arts and culture education programs, and oversee corporate cultural performances and events.

Rooted in Korean sentiment, our works address universal themes that resonate across all ages and cultures. Our portfolio encompasses a broad spectrum of intellectual properties, ranging from intimate small-theater productions to large-scale musicals, including family, youth, and children’s works. We also actively engage in the development of youth arts education content and participate in public cultural initiatives.

Our artistic achievements have been recognized with honors including the 13th DIMF Original Musical Award and ARKO Creative Studio’s “Repertoire of the Year.” Following the international expansion of our musical <You & It> to Taiwan and the United Kingdom, EG Musical Company continues to promote Korean original musicals on the global stage. Moving forward, we aim to establish ourselves as a globally competitive performance brand by advancing the integration of technology and art through innovative art-tech musicals.

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