MYOHAN STITCH
Myohan Stitch is a Korean creative brand that develops original textile products by combining traditional Korean culture with cat characters.
Under the concept “Stories of Cats Traveling Through Korea,” the brand creates original characters and designs inspired by Korean cultural elements, including traditional hats, patterns, royal motifs, and folk art.
From original fabric design to sewing and product development, the entire creative process is managed independently. Our products include fabric posters, bags, pouches, keyrings, and various lifestyle goods.
Myohan Stitch is expanding its business through domestic online platforms, offline fairs, global e-commerce platforms, and international buyer meetings. Our goal is to introduce Korean culture in a modern and approachable way and grow into a distinctive K-content lifestyle brand for global customers.
Under the concept “Stories of Cats Traveling Through Korea,” the brand creates original characters and designs inspired by Korean cultural elements, including traditional hats, patterns, royal motifs, and folk art.
From original fabric design to sewing and product development, the entire creative process is managed independently. Our products include fabric posters, bags, pouches, keyrings, and various lifestyle goods.
Myohan Stitch is expanding its business through domestic online platforms, offline fairs, global e-commerce platforms, and international buyer meetings. Our goal is to introduce Korean culture in a modern and approachable way and grow into a distinctive K-content lifestyle brand for global customers.
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Business Description
Founded “Myohan Stitch,” a handmade textile brand, in 2021.
· Developed original characters and textile designs combining Korean traditional culture with cats
· Registered copyrights for original characters, including Gat Cat and Lucky Cat, and expanded character IP
· Planned, produced, and sold original textile products including fabric posters, bags, pouches, and keyrings
· Operated domestic online stores through platforms such as idus and Naver Smart Store
· Established overseas sales channels through Etsy and Shopee and expanded into global markets
· Participated in domestic flea markets, illustration/content fairs, and pop-up events
· Participated in international buyer meetings and export-related training and consulting programs
· Participated in KOTRA and other export support programs for overseas market development
· Developed original characters and textile designs combining Korean traditional culture with cats
· Registered copyrights for original characters, including Gat Cat and Lucky Cat, and expanded character IP
· Planned, produced, and sold original textile products including fabric posters, bags, pouches, and keyrings
· Operated domestic online stores through platforms such as idus and Naver Smart Store
· Established overseas sales channels through Etsy and Shopee and expanded into global markets
· Participated in domestic flea markets, illustration/content fairs, and pop-up events
· Participated in international buyer meetings and export-related training and consulting programs
· Participated in KOTRA and other export support programs for overseas market development