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ASSEMBLE

Music
Year of Production
2023
Detailed Genre
Dance

Summary

Innovative idol, tripleS unveils 10 members.

For their debut album, the title track was decided through approximately 57,000 votes from fans. Eight songs from various genres were chosen through a tournament vote, culminating in the title track ‘Rising’ for tripleS’ debut album <ASSEMBLE>.

Once a year, the album <ASSEMBLE> is created with the significance of all members gathering together. From the first member, Yoon SeoYeon, to the 10th member, Seo DaHyun, tripleS united their forces.

The title track ‘Rising’ tells the story of girls running towards their dreams. In an era that has become cynical about dreams and mocks those who dream, it sings about how precious and cool it is to run with all one's might to achieve a dream.

The relentless beat and dance break create a splendid genre called STAGE POP unique to ‘Rising’. The synchronized dance, led by NCT and The Boyz’s choreographer Choi Hyoje, proves why tripleS is a formidable rookie.

The music video continues the narrative of tripleS in collaboration with Undermood Film, who also worked on ‘Generation’. It extends tripleS’ storytelling through black-painted nails and the phone of the next dimension, +(KR)ystal Eyes.

The sub-title tracks of <ASSEMBLE>, ‘Beam’ and ‘Colorful’, expand tripleS’ overall spectrum with a different feel from ‘Rising’. ‘Beam’ was one of the songs revealed in the tournament vote but narrowly missed being selected by fans. However, it was completed as a high-quality R&B dance track, showcasing tripleS’ unique musical identity. ‘Colorful’ is a straightforward dance-pop number created with a vibrant soundscape, like natural colors spreading.

‘The Baddest’ and ‘New Look’ openly express the desires of girls their age for pretty clothes, flashy items, and their sense of self without hiding. This theme, first revealed in ‘Rolex’, captures the honest emotions of girls, not just about love, in the music. The sound tune also aims to capture contemporary emotions, with G-high (MonoTree) producing ‘The Baddest’ and BADD mixing electronica and retro sounds as the producer of ‘New Look’, enhancing the completeness.

The final track ‘Chowall’ embodies the album’s theme of ‘Rising’, aiming to transcend their limits.

The idol of all possibilities. Creation and growth. And through combination, tripleS’ amazing future, strengthened even further, has just begun.

Company Profile

Music Startup

Mod haus Inc.

- Modhaus is an entertainment agency that manages the K-Pop artist groups "tripleS" and "ARTMS."
- The company has developed and launched its own dedicated application called "Cosmo: the Gate(Cosmo)".
- "tripleS" is the world's first fan-participatory idol group, where fans can purchase NFTs through the Cosmo app and directly vote on major decisions related to tripleS activities.
- Similarly, "ARTMS" also makes major activity-related decisions based on fan voting.
- These votes are conducted on a blockchain network, ensuring transparency and providing a new fan experience for traditional K-Pop fans.

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