BENNY(LOVEBENNY)
- Year of Production
- 2008
- Content Type
- Character
- Target Age
- all
- Product Type
- Others
- Production Stage
- IP
- Detailed Genre
- Entertainment
Summary
Benny Character Introduction
‘Benny’ is a rabbit character created by illustrator Koo Kyung-sun, beloved through KakaoTalk emoticons, various mobile messengers, collaboration products, and merchandise. Benny’s key features are summarized as follows:
1. Cute and Warm Design
- Simple yet adorable white, round rabbit appearance
- Expresses everyday emotions, encouragement, comfort, and positivity through various facial expressions and playful gestures
- A simple, clear image with warmth and friendliness, resonating with all generations
2. Symbol of Emotion and Encouragement
- Designed to easily express small joys, wit, and feelings
- Often contains messages like “Cheer up!”, “It’s okay!”, “Well done!” that convey encouragement, comfort, and friendly humor
- Represents connection and empathy between people, symbolizing positivity and hope in brand collaborations
3. Diverse Collaborations and Global Popularity
- Used in messenger emoticons on platforms like KakaoTalk and Line, as well as on notebooks, plush toys, pouches, and limited edition cosmetics
- Growing popularity globally, delivering warmth and healing messages
‘Benny’ is a rabbit character created by illustrator Koo Kyung-sun, beloved through KakaoTalk emoticons, various mobile messengers, collaboration products, and merchandise. Benny’s key features are summarized as follows:
1. Cute and Warm Design
- Simple yet adorable white, round rabbit appearance
- Expresses everyday emotions, encouragement, comfort, and positivity through various facial expressions and playful gestures
- A simple, clear image with warmth and friendliness, resonating with all generations
2. Symbol of Emotion and Encouragement
- Designed to easily express small joys, wit, and feelings
- Often contains messages like “Cheer up!”, “It’s okay!”, “Well done!” that convey encouragement, comfort, and friendly humor
- Represents connection and empathy between people, symbolizing positivity and hope in brand collaborations
3. Diverse Collaborations and Global Popularity
- Used in messenger emoticons on platforms like KakaoTalk and Line, as well as on notebooks, plush toys, pouches, and limited edition cosmetics
- Growing popularity globally, delivering warmth and healing messages
Company Profile
Character Other
JOANDJO
Connecting the world through quiet stories.
JO&JO is an emotion-driven IP content brand that creates narrative-rich characters and expands them into publishing, merchandise, digital content, exhibitions, and global licensing.
More than just creating characters, we give them life through compelling stories and emotionally resonant experiences. Our mission is to develop sustainable, story-led character IPs that reflect the emotional texture of Korean culture and connect with global audiences.
Inspired by iconic models like Moomin, we aim to establish beloved, long-lasting Korean characters that evolve into globally recognized brands. Through strategic partnerships and multi-industry licensing, JO&JO maximizes IP value while nurturing meaningful cultural exchange.
JO&JO is an emotion-driven IP content brand that creates narrative-rich characters and expands them into publishing, merchandise, digital content, exhibitions, and global licensing.
More than just creating characters, we give them life through compelling stories and emotionally resonant experiences. Our mission is to develop sustainable, story-led character IPs that reflect the emotional texture of Korean culture and connect with global audiences.
Inspired by iconic models like Moomin, we aim to establish beloved, long-lasting Korean characters that evolve into globally recognized brands. Through strategic partnerships and multi-industry licensing, JO&JO maximizes IP value while nurturing meaningful cultural exchange.
