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Boyhood

Broadcasting
Year of Production
2025
Content Type
Format(Scripted)
Platform
OTT Operator
Target Age
Family
Quantity
580(min) 10Quantity Input

Summary

Boyhood (소년시대)
Set in the riotous backdrop of 1989 rural Chungcheong Province, Boyhood is a nostalgic yet unpredictable coming‑of‑age dramedy with a punch. Bae‑season star Im Si‑wan portrays Byung‑tae, a lovable misfit whose only ambition is to avoid trouble at school. That all changes when his family flees to Boryeong after his father's shady dance school antics, landing him at a new high school—with a twist.

By a bizarre misunderstanding, Byung‑tae is mistaken for the legendary fighter “Asan White Tiger,” instantly catapulting him from zero to hero overnight. As he basks in his newfound reputation, he must dodge bullies, navigate school politics, manage a budding love triangle with the fierce local heroine Ji‑young, and keep the legend alive—all without getting caught in a knockout lie.

Company Profile

Broadcasting Startup

Just IPicked

Justipicked is a specialized IP management company dedicated to discovering and elevating Korea’s most valuable intellectual properties for successful entry into the global market. We empower domestic creators to meet international standards, ensuring their content achieves sustainable competitiveness worldwide.

Justipicked provides end-to-end management across the entire value chain—from IP discovery, development, pitching, and distribution to overseas co-production and investment acquisition. By leveraging government support and financing strategies, we maximize the commercial value of IP and drive the global growth and expansion of K-content.

Our name, JustIPicked, embodies our philosophy: IP carries countless possibilities, but its authentic value shines only when it is picked. We refine and strategically position these “chosen IPs” to achieve global expansion, market alignment, and commercial success.

Ultimately, Justipicked equips Korean creators with the tools and opportunities to be recognized on the world stage. By fostering international co-productions and attracting strategic investments, we contribute to the sustainable growth of the Korean content industry. In a rapidly evolving global environment, Justipicked stands as a trusted partner in elevating the value and stature of IP.

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