Hello Wha
- Year of Production
- 2025
- Content Type
- 2D Animation
- Target Age
- Family
- Quantity
- 1(min) 52Quantity Input
- Production Stage
- Projects in Production
- Detailed Genre
- Sitcom
Video
Summary
1. Brand Meaning: Modern Folk Painting IP Brand, which combines the symbolism of Korean traditional folk painting with mobile communication, a communication tool for modern people.
The name "Honey Sehwa" means a warm phone "Honey" where the elderly say hello to each other and a "歲" where they convey their hearts through pictures.
It symbolizes the core philosophy of the world, connecting people with past and present, tradition and technology, and people.
2. Brand Concept: Baekbokdo, Textbookdo, Chaekgado, Sogwado, and Sopjangsaengdo, a work that combines symbols of blessing, longevity, prosperity, and communication with modern objects in traditional folk paintings. Gilsang in folktales is no longer the origin of the past, but is reinterpreted as a safety, connection, and record that comes and goes in real time in today's life. Cell phones are now being expressed not just as machines but as a "new vessel of blessing" that contains the most emotions, relationships, memories, and wishes of modern people.
3. The title's meaning: Honey Sehwa (Hello, Tuesday)
Source: "Hello" greetings are pictures
Honey: The words of well-being that people used to call each other sweet
Sehwa: A painting we exchanged to wish you a happy new year and prevent disaster
Brand Definition:
**Hello Hwa** is a **'communicative folktale IP brand' that combines the symbolism of traditional folktales with mobile, a must-have for modern people.
core value
Traditional × Modern × Communication
The name "Honey Sehwa" means a warm phone "Honey" where the elderly say hello to each other and a "歲" where they convey their hearts through pictures.
It symbolizes the core philosophy of the world, connecting people with past and present, tradition and technology, and people.
2. Brand Concept: Baekbokdo, Textbookdo, Chaekgado, Sogwado, and Sopjangsaengdo, a work that combines symbols of blessing, longevity, prosperity, and communication with modern objects in traditional folk paintings. Gilsang in folktales is no longer the origin of the past, but is reinterpreted as a safety, connection, and record that comes and goes in real time in today's life. Cell phones are now being expressed not just as machines but as a "new vessel of blessing" that contains the most emotions, relationships, memories, and wishes of modern people.
3. The title's meaning: Honey Sehwa (Hello, Tuesday)
Source: "Hello" greetings are pictures
Honey: The words of well-being that people used to call each other sweet
Sehwa: A painting we exchanged to wish you a happy new year and prevent disaster
Brand Definition:
**Hello Hwa** is a **'communicative folktale IP brand' that combines the symbolism of traditional folktales with mobile, a must-have for modern people.
core value
Traditional × Modern × Communication
Company Profile
Broadcasting Character Animation Immersive Content Other
Character Link
Character Link Co., Ltd. Company Profile
■ Overview: A Business Hub Connecting the Global Value of K-Content
Established in 2014, Character Link Co., Ltd. is a premier K-content global business specialist company. Our primary goal is to export highly original and diverse Korean content IPs to the global market and create robust, multi-faceted profit networks.
We develop and discover K-contents with unique concepts—spanning animation, characters, design, brands, art, and webtoons. By seamlessly connecting (linking) original creators with IP users worldwide, we provide a "Total K-Content Business Solution." Understanding that content businesses have different success timings depending on their characteristics, we secure domestic and global business rights and constantly knock on the door of opportunity until the perfect timing of success arrives.
■ Core Competencies: 21 Years of Unrivaled IP Licensing Expertise
Character Link’s CEO, Tae-yeon Cho, brings unparalleled expertise to the industry. Having served as the head of the content licensing division at Son-O-Gong Co., Ltd. for 10 years, he successfully managed over 120 globally renowned IPs, including Spider-Man (Marvel), Teletubbies (BBC), My Melody (Sanrio), StarCraft (Blizzard), Pingu, Kirby, and Octonauts. He is now fully dedicating his profound merchandising and distribution know-how to the globalization of native Korean content IPs.
■ Key Achievements: Major Collaborations & Global Networks
- Top-tier Brand Collaborations: Remarkably, we have achieved outstanding results by developing IP collaborations with famous domestic and international franchise brands—such as Gongcha Korea, Arena Korea, CGV, Dunkin Donuts, Lotteria, Samsung C&T, and Photoism—utilizing purely Korean native design characters, even without animation broadcasting backgrounds.
- Global Expansion: For the past 11 years, we have spearheaded the globalization of domestic IP by participating in over 25 international IP fairs across 16 countries, including the US, Dubai, Sweden, Spain, Japan, China, and Poland. By building global partnerships and expanding overseas sales channels for our core IPs (including ToingToshu, Jijugo, Dalli in Moonshadow, and Hello Wha), Character Link is firmly positioning itself as a leading global OSMU business platform.
■ Overview: A Business Hub Connecting the Global Value of K-Content
Established in 2014, Character Link Co., Ltd. is a premier K-content global business specialist company. Our primary goal is to export highly original and diverse Korean content IPs to the global market and create robust, multi-faceted profit networks.
We develop and discover K-contents with unique concepts—spanning animation, characters, design, brands, art, and webtoons. By seamlessly connecting (linking) original creators with IP users worldwide, we provide a "Total K-Content Business Solution." Understanding that content businesses have different success timings depending on their characteristics, we secure domestic and global business rights and constantly knock on the door of opportunity until the perfect timing of success arrives.
■ Core Competencies: 21 Years of Unrivaled IP Licensing Expertise
Character Link’s CEO, Tae-yeon Cho, brings unparalleled expertise to the industry. Having served as the head of the content licensing division at Son-O-Gong Co., Ltd. for 10 years, he successfully managed over 120 globally renowned IPs, including Spider-Man (Marvel), Teletubbies (BBC), My Melody (Sanrio), StarCraft (Blizzard), Pingu, Kirby, and Octonauts. He is now fully dedicating his profound merchandising and distribution know-how to the globalization of native Korean content IPs.
■ Key Achievements: Major Collaborations & Global Networks
- Top-tier Brand Collaborations: Remarkably, we have achieved outstanding results by developing IP collaborations with famous domestic and international franchise brands—such as Gongcha Korea, Arena Korea, CGV, Dunkin Donuts, Lotteria, Samsung C&T, and Photoism—utilizing purely Korean native design characters, even without animation broadcasting backgrounds.
- Global Expansion: For the past 11 years, we have spearheaded the globalization of domestic IP by participating in over 25 international IP fairs across 16 countries, including the US, Dubai, Sweden, Spain, Japan, China, and Poland. By building global partnerships and expanding overseas sales channels for our core IPs (including ToingToshu, Jijugo, Dalli in Moonshadow, and Hello Wha), Character Link is firmly positioning itself as a leading global OSMU business platform.
