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Hello Wha

Year of Production
2025
Content Type
2D Animation
Target Age
Family
Quantity
1(min) 52Quantity Input
Production Stage
Projects in Production
Detailed Genre
Sitcom

Video

Summary

1. Brand Meaning: Modern Folk Painting IP Brand, which combines the symbolism of Korean traditional folk painting with mobile communication, a communication tool for modern people.
The name "Honey Sehwa" means a warm phone "Honey" where the elderly say hello to each other and a "歲" where they convey their hearts through pictures.
It symbolizes the core philosophy of the world, connecting people with past and present, tradition and technology, and people.

2. Brand Concept: Baekbokdo, Textbookdo, Chaekgado, Sogwado, and Sopjangsaengdo, a work that combines symbols of blessing, longevity, prosperity, and communication with modern objects in traditional folk paintings. Gilsang in folktales is no longer the origin of the past, but is reinterpreted as a safety, connection, and record that comes and goes in real time in today's life. Cell phones are now being expressed not just as machines but as a "new vessel of blessing" that contains the most emotions, relationships, memories, and wishes of modern people.

3. The title's meaning: Honey Sehwa (Hello, Tuesday)
Source: "Hello" greetings are pictures
Honey: The words of well-being that people used to call each other sweet
Sehwa: A painting we exchanged to wish you a happy new year and prevent disaster
Brand Definition:
**Hello Hwa** is a **'communicative folktale IP brand' that combines the symbolism of traditional folktales with mobile, a must-have for modern people.
core value
Traditional × Modern × Communication

Company Profile

It connects all the character content in the world to business.

Broadcasting Character Animation Immersive Content Other

Character Link

Character Link Co.,Ltd was established in 2014 with the goal of exporting various Korean content IPs to the world and creating various profit networks.
Character Link is a K-content global business specialist company.
Character Link develops and discovers K-contents with unique and diverse concepts and connects (links) original creators and IP users who wish to engage in various content businesses through various business forms, providing a total K-content business solution.
Content businesses have different success timings for each content due to their business characteristics.
Character Link has domestic and global content business rights for various K-contents such as characters, digital art, animation, illustration design, webtoons, web novels, and SNS content, and will constantly knock on the door of opportunity until the timing of success arrives.
Character Link's CEO, Tae-yeon Cho, worked as the head of the content licensing division at a content listing company (Son-O-Gong Co., Ltd.) for 10 years since 2005, and was in charge of the profit-making business of 67 various content IPs at home and abroad. He is focusing the content IP business know-how he gained through this on the domestic and globalization of Korean content IPs.
He has experience in handling 120 content IPs at home and abroad, including Spiderman (Marvel), Teletubbies (BBC), My Melody (Sanrio), Starcraft (Blizzard), Pingu, Domogun (NHK), Kirby (Dentsu), Taekwon V (Shin Cine), Octonauts (BBC), Ebichu, Ttung, Jelly Bear, Luet-Bidden Teletubbies, Star-Edger Man, My Melody, Starcraft, Pingu, Domogun, and Dingdongdang Kindergarten. We have developed various IP collaborations with famous domestic and international franchise brands such as Gongcha Korea, Arena Korea, CGV, Dunkin Donuts, Lotteria, Samsung C&T, and Photoism using Korean native design characters without animation, and have been focusing on the globalization of domestic IP for 11 years through continuous participation in Korean content exhibitions in countries around the world such as the US, Dubai, Sweden, Las Vegas, Spain, Japan, China, Malaysia, Hong Kong, Vietnam, and Indonesia.

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