HoneyBunny Toing x Toshu
- Year of Production
- 2023
- Content Type
- 2D Animation
- Target Age
- Teens
- Quantity
- 1(min) 26Quantity Input
- Production Stage
- Completed Programs
- Detailed Genre
- Comic Action
Video
Summary
1. Brand Name - Honey Bunny Toing × Toshu / Honey Bunny Toing × Toshu
2. Format - Animation, emoticons, webtoons, illustrations
3. Target - Women in their 20s, 30s, 40s who prefer cute characters, couple
4. Keyword - Kidding, acting cute, couple, friend, heart
5. IP Features - Express cuteness and playfulness through animation
6. SNS Activity - Instagram: 290,000 followers, 330,842,000 total plays, total likes: 9,516,000 (as of 2025-02)
7. Character Description:
1)Toing: It is a rabbit with a soft and sweet character like strawberry glutinous rice cake.
He is cute and playful, but sometimes he shows his unexpected charm with an adult and strong appearance.
With Toying, I am a rabbit with a calm and adult personality like a hard stone.
It gives trust to people with its delicate and serious side, and is sometimes good at giving warm advice and comfort.
2) Toshu: Provides a moment of rest to modern people who seek peace for a moment in their busy daily lives, such as a cup of warm tea. Through various empathic contents, comfort and healing messages are delivered to busy modern people.
8. Toying Toshu's Baby Singalong Video (YouTube) Open: Toma & Toba Songs_Kids Songs Open (2025.12)
YouTube link address: https://www.youtube.com/ @TomaAndToba_Official
2. Format - Animation, emoticons, webtoons, illustrations
3. Target - Women in their 20s, 30s, 40s who prefer cute characters, couple
4. Keyword - Kidding, acting cute, couple, friend, heart
5. IP Features - Express cuteness and playfulness through animation
6. SNS Activity - Instagram: 290,000 followers, 330,842,000 total plays, total likes: 9,516,000 (as of 2025-02)
7. Character Description:
1)Toing: It is a rabbit with a soft and sweet character like strawberry glutinous rice cake.
He is cute and playful, but sometimes he shows his unexpected charm with an adult and strong appearance.
With Toying, I am a rabbit with a calm and adult personality like a hard stone.
It gives trust to people with its delicate and serious side, and is sometimes good at giving warm advice and comfort.
2) Toshu: Provides a moment of rest to modern people who seek peace for a moment in their busy daily lives, such as a cup of warm tea. Through various empathic contents, comfort and healing messages are delivered to busy modern people.
8. Toying Toshu's Baby Singalong Video (YouTube) Open: Toma & Toba Songs_Kids Songs Open (2025.12)
YouTube link address: https://www.youtube.com/ @TomaAndToba_Official
Company Profile
Broadcasting Character Animation Immersive Content Other
Character Link
Character Link Co., Ltd. Company Profile
■ Overview: A Business Hub Connecting the Global Value of K-Content
Established in 2014, Character Link Co., Ltd. is a premier K-content global business specialist company. Our primary goal is to export highly original and diverse Korean content IPs to the global market and create robust, multi-faceted profit networks.
We develop and discover K-contents with unique concepts—spanning animation, characters, design, brands, art, and webtoons. By seamlessly connecting (linking) original creators with IP users worldwide, we provide a "Total K-Content Business Solution." Understanding that content businesses have different success timings depending on their characteristics, we secure domestic and global business rights and constantly knock on the door of opportunity until the perfect timing of success arrives.
■ Core Competencies: 21 Years of Unrivaled IP Licensing Expertise
Character Link’s CEO, Tae-yeon Cho, brings unparalleled expertise to the industry. Having served as the head of the content licensing division at Son-O-Gong Co., Ltd. for 10 years, he successfully managed over 120 globally renowned IPs, including Spider-Man (Marvel), Teletubbies (BBC), My Melody (Sanrio), StarCraft (Blizzard), Pingu, Kirby, and Octonauts. He is now fully dedicating his profound merchandising and distribution know-how to the globalization of native Korean content IPs.
■ Key Achievements: Major Collaborations & Global Networks
- Top-tier Brand Collaborations: Remarkably, we have achieved outstanding results by developing IP collaborations with famous domestic and international franchise brands—such as Gongcha Korea, Arena Korea, CGV, Dunkin Donuts, Lotteria, Samsung C&T, and Photoism—utilizing purely Korean native design characters, even without animation broadcasting backgrounds.
- Global Expansion: For the past 11 years, we have spearheaded the globalization of domestic IP by participating in over 25 international IP fairs across 16 countries, including the US, Dubai, Sweden, Spain, Japan, China, and Poland. By building global partnerships and expanding overseas sales channels for our core IPs (including ToingToshu, Jijugo, Dalli in Moonshadow, and Hello Wha), Character Link is firmly positioning itself as a leading global OSMU business platform.
■ Overview: A Business Hub Connecting the Global Value of K-Content
Established in 2014, Character Link Co., Ltd. is a premier K-content global business specialist company. Our primary goal is to export highly original and diverse Korean content IPs to the global market and create robust, multi-faceted profit networks.
We develop and discover K-contents with unique concepts—spanning animation, characters, design, brands, art, and webtoons. By seamlessly connecting (linking) original creators with IP users worldwide, we provide a "Total K-Content Business Solution." Understanding that content businesses have different success timings depending on their characteristics, we secure domestic and global business rights and constantly knock on the door of opportunity until the perfect timing of success arrives.
■ Core Competencies: 21 Years of Unrivaled IP Licensing Expertise
Character Link’s CEO, Tae-yeon Cho, brings unparalleled expertise to the industry. Having served as the head of the content licensing division at Son-O-Gong Co., Ltd. for 10 years, he successfully managed over 120 globally renowned IPs, including Spider-Man (Marvel), Teletubbies (BBC), My Melody (Sanrio), StarCraft (Blizzard), Pingu, Kirby, and Octonauts. He is now fully dedicating his profound merchandising and distribution know-how to the globalization of native Korean content IPs.
■ Key Achievements: Major Collaborations & Global Networks
- Top-tier Brand Collaborations: Remarkably, we have achieved outstanding results by developing IP collaborations with famous domestic and international franchise brands—such as Gongcha Korea, Arena Korea, CGV, Dunkin Donuts, Lotteria, Samsung C&T, and Photoism—utilizing purely Korean native design characters, even without animation broadcasting backgrounds.
- Global Expansion: For the past 11 years, we have spearheaded the globalization of domestic IP by participating in over 25 international IP fairs across 16 countries, including the US, Dubai, Sweden, Spain, Japan, China, and Poland. By building global partnerships and expanding overseas sales channels for our core IPs (including ToingToshu, Jijugo, Dalli in Moonshadow, and Hello Wha), Character Link is firmly positioning itself as a leading global OSMU business platform.
