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Interactive K-POP Global Platform

Startup
The HIGHER service is not merely a fan platform, but is engineered with a linear fan journey structure encompassing Emotional Engagement → Collection → Recording → Sharing → Reward. It implements a content-centric, participatory revenue model—a feature typically absent in existing fandom apps.
Year of Production
2024

Summary

HIGHER, an interactive K-POP global platform, officially launched its services in October 2024. The platform currently provides real-time K-POP broadcasts, voting for competition programs, and internal voting features. Furthermore, HIGHER plans to launch various merchandise (MD) services, including photo cards, featuring official K-POP artists in October 2025.

Company Profile

Higher Logo

Startup Immersive Content

Vision Bridge Partners Corp.

Vision Bridge Partners Corp. currently operates Higher, a global K-POP platform that provides K-POP content to fans worldwide through collaborations not only with major Korean broadcasters such as SBS and MBC, but also with leading K-POP entertainment agencies.
Since its official launch in October 2024, Higher has attracted over 1.5 million global K-POP fans, who actively participate in exclusive broadcasting votes and consume various K-POP content through the platform.
Beyond digital content based on IP, Higher plans to release a diverse range of merchandise (MD) and other products, and is set to expand into a Web 3.0 service in 2025, leveraging its owned IP assets.

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