JAAEM

Founded in December 2018, Jaaem develops a commerce-infused content platform. People can buy content-related products in a few clicks while watching exciting contents. Our business model consists of three groups: customer, content provider and retailer. First, customers can purchase items while enjoying contents. Second, content providers upload contents and get commissions when sales occur during content streaming. Third, retailers sell items on the page of store that is directly linked to relevant contents.
Our Dubai office oversees all our business affairs in the Middle East, which is our initial target market. Led by an award-winning filmmaker Dahci Ma, Jaaem has an extraordinary team of Arabic-Korean experts. A former interpreter for Egyptian-Korean Summits, Mennatallah Alrefaey is now in charge of public relations.