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MINIBEAN AND BIGBEAN

Year of Production
2024
Content Type
Character
Target Age
Adults
Product Type
Stationaries
Production Stage
IP
Detailed Genre
Comedy

Video

Summary

<MINIBEAN> and <BIGBEAN> are Korea's representative lover character content that has been confirmed popular among young lovers in their 10s and 40s, as well as among lovers in their 40s.

It is the content that ranks 1st and 2nd in the popularity (sales) ranking of Kakao emoticons in 2021 following 2020. So far, <Cellphone accessories - 4 types> <Stuffed toys - 6 types> <Figure 2 types>, <NFT- Metaverse - 10 games>. <4 types of footwear/slippers, sandals, indoor shoes, bathroom shoes> <4 types of publications>, <Fancy stationery - 50 types>, etc. Licensing contracts were signed .
In November this year, Shinchon Hyundai Department Store selected Jakgeun Bean and Jjangkeun Bean as the sole brands.

Artist Instagram Followers: 31,000 (as of July)
- Number of Likes - 12,000 / Maximum Number of Comments - 1,700 Followers Loyal Followers

Company Profile

It connects all the character content in the world to business.

Broadcasting Character Animation Immersive Content Other

Character Link

Character Link Co., Ltd. Company Profile
■ Overview: A Business Hub Connecting the Global Value of K-Content
Established in 2014, Character Link Co., Ltd. is a premier K-content global business specialist company. Our primary goal is to export highly original and diverse Korean content IPs to the global market and create robust, multi-faceted profit networks.
We develop and discover K-contents with unique concepts—spanning animation, characters, design, brands, art, and webtoons. By seamlessly connecting (linking) original creators with IP users worldwide, we provide a "Total K-Content Business Solution." Understanding that content businesses have different success timings depending on their characteristics, we secure domestic and global business rights and constantly knock on the door of opportunity until the perfect timing of success arrives.

■ Core Competencies: 21 Years of Unrivaled IP Licensing Expertise
Character Link’s CEO, Tae-yeon Cho, brings unparalleled expertise to the industry. Having served as the head of the content licensing division at Son-O-Gong Co., Ltd. for 10 years, he successfully managed over 120 globally renowned IPs, including Spider-Man (Marvel), Teletubbies (BBC), My Melody (Sanrio), StarCraft (Blizzard), Pingu, Kirby, and Octonauts. He is now fully dedicating his profound merchandising and distribution know-how to the globalization of native Korean content IPs.

■ Key Achievements: Major Collaborations & Global Networks
- Top-tier Brand Collaborations: Remarkably, we have achieved outstanding results by developing IP collaborations with famous domestic and international franchise brands—such as Gongcha Korea, Arena Korea, CGV, Dunkin Donuts, Lotteria, Samsung C&T, and Photoism—utilizing purely Korean native design characters, even without animation broadcasting backgrounds.
- Global Expansion: For the past 11 years, we have spearheaded the globalization of domestic IP by participating in over 25 international IP fairs across 16 countries, including the US, Dubai, Sweden, Spain, Japan, China, and Poland. By building global partnerships and expanding overseas sales channels for our core IPs (including ToingToshu, Jijugo, Dalli in Moonshadow, and Hello Wha), Character Link is firmly positioning itself as a leading global OSMU business platform.

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