Ten contestants. One mission: Protect their smartphone battery to the very end.
From celebrities to students and coders, players must complete real-world challenges using their smartphones. But here's the catch—every tap drains the battery. The more they use, the closer they get to elimination.
Each decision becomes a dilemma. Will they risk power for progress, or stay in the dark to survive?
The last player standing wins a cash prize and donates sustainable energy in their name. RUNOUT is a thrilling social experiment blending survival, technology, and environmental awareness.
Strategize. Conserve. Outlast. In this game, energy is everything.
✅ Genre: Reality / Competition / Sustainability ✅ USP: A high-concept, low-cost format with strong Gen Z appeal and CSR potential
NEXTKEY is a content studio dedicated to creating original format IPs for the global market.
We go beyond generating new ideas. By combining strong concepts, clear game mechanics, and immersive reality storytelling, we develop scalable formats that resonate across cultures and international markets.
Since its founding in 2015, NEXTKEY has built extensive expertise in developing and producing broadcast, OTT, and digital content. Drawing on this experience, we continue to create original entertainment formats that combine compelling storytelling with meaningful social themes.
At NEXTKEY, we transform timely issues into engaging entertainment