The King of Masked Singer

Year of Production
Content Type
TV Channel
Target Age
90(min) 116Quantity Input


“Leave your fame at the door.”
People listen more avidly to songs that are sung by their favorite singers and this is why a good catchy song becomes popular. But what if you could judge singers based on their vocal skills and not their image by masking their identities?

Creating a stage where fame is left at the door so that each singer can be judged purely by their vocal talent. The underlying premise of “The King of Mask Singer” will satisfy the “real” factor that TV viewers yearn for.

Eight celebrity contestants wearing a mask engage in a singing battle and 100 live studio audiences will vote for the winner. Each loser in the individual match-ups will be asked to take off their mask, and reveal themselves.
The show will follow a tournament format and the winner will get to keep their mask on throughout the show.
Who will be crowned the King of Mask singer at the end?

Company Profile


MBC America

Founded in 1991 in Los Angeles, California, MBC America broadcasts, distributes, and sells programs from MBC in Korea to United States, Canada, and Latin America.

MBC is a public broadcaster established in 1961 in Korea, and it has become a leading broadcaster in the Korean content industry by producing popular dramas and entertainment shows for 60 years. MBC's content has been exported to 50 countries in Asia and around the world, and its representative programs include "King of Mask Singer," "Physical 100," and "Daejanggeum."

MBC America is a U.S. subsidiary of MBC and is responsible for broadcasting rights and format sales of all of MBC's content, including dramas, entertainment, and documentaries, in the U.S., Canada, and Latin America.

MBC America is actively collaborating with famous broadcasters and production companies in the United States, and it has sold the format of "The Masked Singer" to FOX and the format of "Celebrity Show Off" to TBS in the United States. "The Masked Singer" format has been sold to more than 50 countries around the world. In the US, FOX's "The Masked Singer" continues to air its 11th season.

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