K-Content Online Business Meeting
Republic of Korea- Application period
- April 28, 2021 ~ May 07, 2021 12:00
- Activity period
- June 23, 2021 ~ June 23, 2021
- Event Url
- -
Event Summary
- Name of Event :
- K-Content Online Business Meeting
- Applicable countries :
- Republic of Korea
- Category :
- Event
- Application period :
- April 28, 2021 ~ May 07, 2021 12:00
Description of event
KOCCA-KITA K-Content Online Business Meeting 2021
1. Background
ㅇ Online Business Meetings are needed to replace offline export exhibitions and business sessions due to the continuous influence of Corona 19
ㅇ Based on the successful results in 2020, KOCCA(Korea Creative Content Agency) and KITA(Korea International Trade Association) will continue to seek an opportunities in overseas content market in 2021
※ Attachment: 2020 K-Content Online Business Meeting
2. Overview
ㅇ Title : 2021 K-Content Online Business Meeting
ㅇ Date : June 23, 2021. (Wed.), 10:00–18:00
ㅇ Location : COEX Startup Branch
3. Event
<!-- table //-->| Sortation | Program | ETC |
|---|---|---|
| Online Business Meeting | - Participated 47 Korean Content Companies ※Character26, Game12, Comics3, Animation3, Immersive Content3 - Recruting Buyers from RCEP Countries - Operating 1:1 Online Business Meeting |
Operation Time 10:00~18:00 |
| Seminar | - Australia ① Australian Content Industry Landscape ② Cases of Korean company entering Australia - Indonesia ① Enterprise opportunities and prospects following RCEP conclusion ② Cases of Korean company entering Indonesia |
Up to 2hours |
4. Schedules
ㅇ Seminar detailed plan confirmed: ~5.28 (Friday)
ㅇ Buyer matching status 1st round: –6.2(Wednesday)
ㅇ PR start: 6.7 (Monday)~
ㅇ Final collection of buyer matching status: ~6.18 (Friday)
ㅇ Event held: 6.23 (Wednesday)
Seminar Outline - Australia
1. Overview
ㅇ (Necessity)
▲ Increased interest in the Australian content market due to the conclusion of RCEP
▲ Need to share know-how on the Australian market with relatively few cases of entry
ㅇ (Program) Strategic Seminar to Enter the Australian Content Market
ㅇ (Date/Place) 2021.6.23. (Wed) 13:00–15:00 / COEX Startup Branch
※ Upon Details may vary slightly depending on matters.
2. Detail
ㅇ (Format)
- Expert Speech at the sight(Online/Open link)
- 25min Speech + 5min Conversation(Commentator with Pre-Question)
ㅇ (Expert) Sangah Yun, Manager of Australian Trade and Investment Commission(Australian Embassy)
ㅇ (Subject) Australian Content Industry Landscape
- Aus-Kor Economic Relationship
- Content Industry Statics, Numbers, Facts etc
- Insight for Korean Content Companies
※ Upon Details are adjusting in progress
3. Schedules
ㅇ Week 4 of May: Seminar planning and casting confirmed
ㅇ June 2nd: PR Include the seminar details
ㅇ 3rd week of June: Seminar material sharing
ㅇ June 23rd(Event Day)
- ~11:30: Arrival on-site
- 11:40~1200: Lunch with Key Members
- 12:50~13:00 : System Check (Audio/Video, Presentation Material)
- 13:30~14:00: Speech
Result of K-Content Online Business Meeting 2020
1. Overview
□ Title : 2020 K-Content Online Business Meeting
□ Date : 6.30 (Tuesday), 10:00–18:00
□ Organizer : Korea Creative Content Agency, Korea International Trade Association
□ Location : COEX Startup Branch
□ Participants
◦ Seller: 34 total companies
◦ Overseas buyers: 55 people from 52 companies
□ Corpotate Meeting
◦(date/place) 6.30 (Tuesday), 13:30–14:00 / COEX 2nd floor startup branch
◦(Participants) Japanese buyers (Amazon Japan, Shuaysia Cartoon Mee Editorial Department), Korean companies (CJENM, CNC Revolution)
2. Detail
□ Key Outcome
ㅇ Biz-Matching: 104 Cases
ㅇ Final Contracts: 38 Cases
ㅇ Final Amount: Approximate 6.5 Million USD
□ PR
ㅇ Whole Number 152 Cases
| Sortation | Number | Media |
|---|---|---|
| 8 | 동아일보, 매일경제, 서울경제 등 | |
| Broadcast | 3 | KBS, YTN 등 |
| Online | 141 | 한국일보, 문화일보, 헤럴드경제 등 |
| Tatal | 152 |
ㅇ Key News Reports
- (연합뉴스) 코로나19에 막힌 콘텐츠 수출길, 화상 상담회로 뚫다
https://www.yna.co.kr/view/AKR20200630082800005
- (IT조선) 온라인 수출상담회는 포스트 코로나 시대 ‘뉴노멀’
http://it.chosun.com/site/data/html_dir/2020/06/30/2020063003296.html
- (YTN) 코로나로 막힌 콘텐츠 수출길, 온라인으로 뚫는다
ytn.co.kr/_In/0106_202007010014231782
- (이코노믹리뷰) 콘텐츠 수출‘울상’...비대면으로 기회 찾는다
https://www.econovill.com/news/articleView.html?idxno=402863
- Types of genre :
- Game / Character / Cartoon / Other
- Applicable countries :
- Republic of Korea
