I LOVE MONDAY
Genre: Character
Detailed Genre Entertainment
Content Type Character
Target Age all
Production Stage IP
Product Type Others

'I Love Monday' is a lifestyle brand character created with the meaning of loving Monday, which is part of working people's life.

In Korea, there is a trend of not liking Monday morning after enjoying weekend. It is created with the meaning to make people more positive about going to work in Monday morning.

The bread character is based on Monday morning toast and is a characterized design of bread with the form of the first letter 'M' for Monday and Morning.