HOYATEX
HOYATEX Co., Ltd. has been a cornerstone in the high-end garment industry for over 25 years. Leveraging our extensive experience as a top-tier manufacturer for major corporations like Samsung C&T, we have successfully launched our own private brand, "Better Today."
"Better Today": Premium Quality, Directly from the Maker Born from HOYATEX's mastery of craftsmanship, "Better Today" is a premium daily golf wear brand designed for versatility. We bridge the gap between sportswear and daily fashion, creating sophisticated apparel that performs on the golf course while offering comfort for everyday life.
Our Core Competency: Vertical Integration Unlike typical fashion brands, we own the entire production process. By utilizing HOYATEX’s 100% domestic manufacturing facilities and advanced digital management systems, we ensure uncompromising quality control. This structure allows us to offer superior products—proven by global ICS compliance—at competitive values by eliminating intermediaries.
Vision for Growth We are evolving from a trusted manufacturer into a global brand operator. With a foundation built on ESG management and digital innovation, HOYATEX aims to grow "Better Today" into a leading lifestyle brand, delivering tangible value and "a better day" to customers worldwide.
"Better Today": Premium Quality, Directly from the Maker Born from HOYATEX's mastery of craftsmanship, "Better Today" is a premium daily golf wear brand designed for versatility. We bridge the gap between sportswear and daily fashion, creating sophisticated apparel that performs on the golf course while offering comfort for everyday life.
Our Core Competency: Vertical Integration Unlike typical fashion brands, we own the entire production process. By utilizing HOYATEX’s 100% domestic manufacturing facilities and advanced digital management systems, we ensure uncompromising quality control. This structure allows us to offer superior products—proven by global ICS compliance—at competitive values by eliminating intermediaries.
Vision for Growth We are evolving from a trusted manufacturer into a global brand operator. With a foundation built on ESG management and digital innovation, HOYATEX aims to grow "Better Today" into a leading lifestyle brand, delivering tangible value and "a better day" to customers worldwide.
