Infludeo
Other
- Website : https://infludeo.com/
- Location : 20F, 2001 15 Yeongjung-ro, Yeongdeungpo-gu, Seoul, Republic of Korea
Infludeo Inc. is a content commerce company that operates “POCA MARKET,” a dedicated global trading platform for K-POP photocards.
POCA MARKET is designed to allow K-POP fans around the world to directly trade or collect photocards, offering more than just secondhand transactions. It has established a unique recommerce model by planning and distributing its own content-based products such as random packs.
Backed by a secure mobile app–based trading system, a logistics infrastructure capable of inspecting, storing, and managing over 1 million physical photocards, and strong planning capabilities grounded in global fandom data, POCA MARKET redefines how fans own and experience K-POP culture.
Through a curation system tailored to fandom preferences, the platform also delivers a collectible goods experience that blends the thrill of “gacha” culture with emotional consumption—creating a new dimension of content engagement.
Moving forward, Infludeo aims to continuously expand its localized content distribution model based on regional fandom characteristics and market needs, ultimately becoming a leading platform in the global K-POP goods recommerce market.
POCA MARKET is designed to allow K-POP fans around the world to directly trade or collect photocards, offering more than just secondhand transactions. It has established a unique recommerce model by planning and distributing its own content-based products such as random packs.
Backed by a secure mobile app–based trading system, a logistics infrastructure capable of inspecting, storing, and managing over 1 million physical photocards, and strong planning capabilities grounded in global fandom data, POCA MARKET redefines how fans own and experience K-POP culture.
Through a curation system tailored to fandom preferences, the platform also delivers a collectible goods experience that blends the thrill of “gacha” culture with emotional consumption—creating a new dimension of content engagement.
Moving forward, Infludeo aims to continuously expand its localized content distribution model based on regional fandom characteristics and market needs, ultimately becoming a leading platform in the global K-POP goods recommerce market.
Business Description
POCA MARKET is a recommerce platform that enables secondary trading of photocards—one of the most iconic and sought-after consumer items in K-POP culture—by K-POP fans around the world. Through a mobile app–based service structure, the platform provides a seamless environment for secure, cross-border one-on-one transactions between individuals.
To establish a safe and accessible trading culture for all K-POP fans, we have built our own inspection and logistics system. This infrastructure allows us to directly manage the entire fulfillment process—from physical product verification to international shipping and final delivery—ensuring a trustworthy distribution environment.
Leveraging this logistics network, we have established a centralized storage structure where photocards from across the globe are aggregated. Based on accumulated transaction data, we plan, produce, and distribute our own line of private brand (PB) products, such as random and mystery packs. These PB products are currently being distributed through K-POP merchandise stores and global retail channels, allowing fans worldwide to directly access and purchase them. We also plan to expand our offerings with a broader range of product formats and strategic distribution partners.
By combining both online and offline distribution networks, POCA MARKET’s operational model has demonstrated the global scalability and B2B export potential of content-linked consumer goods.
To establish a safe and accessible trading culture for all K-POP fans, we have built our own inspection and logistics system. This infrastructure allows us to directly manage the entire fulfillment process—from physical product verification to international shipping and final delivery—ensuring a trustworthy distribution environment.
Leveraging this logistics network, we have established a centralized storage structure where photocards from across the globe are aggregated. Based on accumulated transaction data, we plan, produce, and distribute our own line of private brand (PB) products, such as random and mystery packs. These PB products are currently being distributed through K-POP merchandise stores and global retail channels, allowing fans worldwide to directly access and purchase them. We also plan to expand our offerings with a broader range of product formats and strategic distribution partners.
By combining both online and offline distribution networks, POCA MARKET’s operational model has demonstrated the global scalability and B2B export potential of content-linked consumer goods.
