Near Mellow Studio is a character studio that creates and manages its original character IP, “Pudding Bodding,” while expanding its content and business opportunities around character IP.
Our flagship IP, “Pudding Bodding,” features an adorable dog couple, Pudding and Bodding, and captures sweet, relatable moments from their everyday life and relationship. Primarily targeting couples and married couples in their 20s and 30s, Pudding Bodding connects with its audience through four-panel comics and short-form content. To date, more than 230 pieces of original content have been created and shared with its growing fanbase.
Building on the creative planning and production expertise developed through Pudding Bodding, Near Mellow is preparing to expand into various business areas, including character licensing and brand collaborations. We also provide character development and content production services for companies and organizations, as well as character-focused educational programs and
Business Description
1. Original Character IP “Pudding Bodding”
-IP Development: Launched and operating “Pudding Bodding,” a couple character IP
-Content: Created 230+ four-panel comics, Reels, and short-form videos about couples’ everyday lives.
-SNS: 8,240 Instagram followers with a 32.77% engagement rate (Aug. 2026).
-Expansion: LINE stickers launched; expanding into licensing, merchandise, and brand collaborations.
2. Character & Content Development
-Character Design: Custom character development for companies, organizations, and brands.
-Content: Character-based social media, comics, promotional content, and merchandise applications.
3. Arts & Culture Programs
-Operating public character programs in collaboration with Seoul’s Future Hangang Headquarters.
4. Key Achievements
-Artist: Resident artist at Sagaksagak Place (2026–).
-Collaboration: Lotte World “Chaltteok Ice” brand content (2026).
-Media: Featured in I Love Character (Jan. 2026)
-Exhibition: Seoul Illustration FairV.22
Content
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