Studio Hojae
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- Types of genre
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Character
Animation
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- Website
- https://studiohojae.com/
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- Location
- 589 72 Eunbit-ro, Deogyang-gu, Goyang-si, Gyeonggi-do, Republic of Korea
Studio Hojae is a creative studio that develops character IP, merchandise, exhibitions, educational programs, and brand collaboration content based on its original character IPs, picture books, and illustration content. Centered around its representative IP, Hojae Friends, and its new emotion-based character, Boonhorang, Studio Hojae is expanding its characters into merchandise, content, and educational programs. Rather than being limited to a single character universe, Studio Hojae plans and develops character IPs with different target audiences and messages, continuously broadening the possibilities for content expansion.
Business Description
① Character IP Development & Licensing
Studio Hojae develops and manages original character IPs, including Hojae Friends and Boonhorang, covering character planning, development, world-building, merchandising, and licensing.
② Picture Book & Illustration Content Production
Based on original picture books and illustration expertise, Studio Hojae creates content for publishing, public institutions, companies, and various collaborative projects.
③ Merchandise & Product Development
Studio Hojae plans and produces character-based merchandise, stationery, lifestyle products, educational products, and kits for both online and offline distribution.
④ Educational & Experience-Based Content
Using picture books, characters, digital drawing, and emotion-based content, Studio Hojae develops and operates educational and hands-on programs for children, teenagers, and adults.
⑤ Brand & Public Institution Collaborations
Studio Hojae collaborates with companies and public institutions to create cust
Studio Hojae develops and manages original character IPs, including Hojae Friends and Boonhorang, covering character planning, development, world-building, merchandising, and licensing.
② Picture Book & Illustration Content Production
Based on original picture books and illustration expertise, Studio Hojae creates content for publishing, public institutions, companies, and various collaborative projects.
③ Merchandise & Product Development
Studio Hojae plans and produces character-based merchandise, stationery, lifestyle products, educational products, and kits for both online and offline distribution.
④ Educational & Experience-Based Content
Using picture books, characters, digital drawing, and emotion-based content, Studio Hojae develops and operates educational and hands-on programs for children, teenagers, and adults.
⑤ Brand & Public Institution Collaborations
Studio Hojae collaborates with companies and public institutions to create cust