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2024 Moments of glow

Fashion
Happly's 2024 Season Concept "Moments of Glow"
Year of Production
2024
Product Type
Women's Wear

Summary

Happly's 2024 Season Concept "Moments of Glow"
Designed by reinterpreting the aesthetics of Korea that are common around us to capture a glowy moment.
Among them, 'Glow Shirt jeogori', designed with a 'Nobang(korean slik)' material, is a classic shirt that is highly versatile that can be worn all year round (seasonless).

It worn by New Jeans at [2024 KOREA ON STAGE].

Company Profile

Fashion

HAPPLY

HAPPLY is a fashion brand that re-imagines Korean heritage. The design reflects contemporary trends and practicality by applying the unique Korean beauty and beauty to the modern era.
Our style is unconventional, reinventing tradition for the modern age, and seamlessly crossing the boundaries of seasons, body types, and gender.

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