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Baby Shark’s Fin-tastic 10 Years

Year of Production
2025
Content Type
Character
Target Age
all
Product Type
Others
Production Stage
In Production
Detailed Genre
Entertainment

Video

Summary

Get your fins ready and join the big celebration - it's Baby Shark's 10th anniversary!

Since its sensational debut in 2015, Baby Shark has been a delightful friend to kids and families, spreading joy around the world. The last 10 years with Baby Shark have shown us that no matter where we come from, we can all sing, dance and doo doo doo together!
Let's celebrate 10 fantastic years, and even more adventures to come!

Company Profile

Broadcasting Game Character Cartoon Animation Music

The Pinkfong Company, Inc.

[A Global Family Entertainment Brand]
The Pinkfong Company is a global entertainment company that delivers content and entertaining experiences around the world. Driven by award-winning brands and IPs, the company has created and distributed a range of content across genres and formats including original animated series, world live tours, interactive games, and more. Believing in the power of entertaining and engaging content, The Pinkfong Company is committed to connecting people around the world and bringing joy and inspiration to worldwide audiences of all ages.

Founded in June 2010 under the name "SmartStudy," The Pinkfong Company initially focused on creating, distributing, and servicing children's content. In January 2022, the company officially rebranded to "The Pinkfong Company" to reflect its expanded vision beyond early childhood education, venturing into new businesses such as webtoons, web novels, and location-based entertainment, aiming to create culture and entertaining experiences that the whole family can enjoy.

Pinkfong develops creative, animated content to provide stimulating and fun learning
experiences to children worldwide. More than 7,000 Pinkfong songs, stories, and games are
available in 25 languages on mobile apps and various digital platforms such as YouTube, Netflix, and Amazon Video, as well as linear TV across the globe. With nearly 240 million subscribers and 140 billion cumulative views across the globe (as of February 2025), Pinkfong’s YouTube channel is one of the most influential channels for kids on digital. The 140 billion views exceed the global population of 8 billion reported by the United Nations Population Fund, meaning that, on average, each person in the world has watched The Pinkfong Company's YouTube content more than 17 times. Pinkfong’s accolades include YouTube’s Custom Creator Award, Amazon Video Direct Star, and Google Play’s Best Family App of 2014-2017.

"Baby Shark Dance" video has been holding its position as the No.1 most-viewed video in YouTube history since November 2020. It became viral around the world with the hashtag #BabySharkChallenge, resulting in 1M cover videos from all around the world, starting in Southeast Asia and spreading to North America and Europe, earning features on major talk shows and global news outlets.

Recognized for its ability to innovate in the evolving digital platform market, The Pinkfong Company has been named to TIME’s annual TIME100 Most Influential Companies list—an extension of the annual TIME100 list of the world’s most influential people—that highlights 100 companies making an extraordinary impact around the world. By transcending borders, platforms, and industries, the company continues to bring joy to audiences worldwide through its IPs.

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