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DoReMi Dalimi

Year of Production
2021
Content Type
Animation
Target Age
Preschoolers
Product Type
Toys
Production Stage
Completed Program
Detailed Genre
Fantasy/Adventure

Video

Summary

1) FANTASY in daily life
- Every episode unfolds the stories of the daily life that Dalimi goes through with her family and friends. Each episode is organized realistically to reflect the real life of a 6-year-old girl.
- On the other hand, the musical scene that appears in the middle of the episode stimulates the curiosity and imagination of young viewers by directing it in a fantastic way. Scenes other than musicals are extremely realistic , but when the musical begins, magic and fantasy unfolds beyond imagination. Fantastic things happen, such as people, animals, and props around the place where the Dalimi sings, dances, and adds chorus, and objects fly. (Of course, when the song ends, everyone returns to their daily lives as if nothing had happened.)
2) Musical
- Musical is the core concept of the animation series "Dalimi" It's a big difference from other works and it's the most important element of fun. In general, the animation in which the song appears is clearly divided into scenes with and without the song, but "Dalimi" is a musical animation, so the introduction of the song began, and the line is said It consists of a real musical performance, such as saying lines in the middle of a song.
- Musical scenes appear in key points in the storyline. When the moon tries to solve a problem, when the moon expresses a certain emotion, such as joy and sadness, when the case is completely over, etc.
- For each 11-minute episode, there are two musical sequences (one depending on the story, one to two minutes per sequence). Instead of putting musical scenes in the set frame, they appear naturally according to the story.
- Musical scenes are produced with the intention of being removed and used as separate content on new media such as YouTube. In the case of musical sequences in which stories are connected according to the nature of the episode, they are processed and used through additional editing.
- On the screen, non-musical scenes are produced calmly, but musical scenes are produced in a colorful and stylish manner using various camera and editing techniques, drawing dramatic contrast.
- In daily life, Dalimi is not perfect as she wants (ordinary child), but in the musical, the fantasy elements that are pretty, cool, and fun as you can imagine stand out.
3) Modern Family
- For a realistic free school story that reflects the current era, it is necessary to organize each character from the perspective of "social community" in a more comprehensive way and solve the story. Therefore, <Dalimi> faithfully reproduces various aspects of the modern family. Double income/single income /multicultural /silver/single parent/dink/single parent/brother, various types of economic activities such as office worker/full-time housewife/self-employment/ retirement, commuting/weekend work /telework /homework/house/holiday/housework.... And so on, detailed family-related elements are revealed in the story and characters, giving a very realistic drama.
- Dalimi's is a family that values work and rest balance. Dad and mom are parents who work separately and try to spend quality time with their children at home, and they are families who enjoy leisure or culture richly with their children.
- It also depicts a more modern family in the home. For example, dad and mom talk informally to each other, and share housework and childcare together. Since the two work together, grand parents take care of the children. Breaking away from the traditional gender identity, father is soft and sweet, and mother has a thick line and is cool. Also, they don't sacrifice everything for their children – because both parents have their own dreams, they also focus on their careers to take care of their families and achieve their dreams. The children's side, such as Dalimi, also have clear opinions and self-reliance, and are less dependent on their parents, showing a departure from the traditional view of their children.
4) Empathy
- The theme that penetrates the series is empathy. The goal is to produce works that contain stories, characters, and life that viewers can relate to. This is all about creating a realistic story, attractive characters, and musical scenes that capture eyes and ears.
- In addition,Dalimi, the main character, is set up as a little girl who communicates and empathizes well, providing an opportunity for viewers to think about "sympathizing with others with different minds and thoughts" through Dalimi's stories.

Company Profile

Broadcasting Character Animation

TOYTRON

Toytron has been grown for 25 years, starting with AI Toy “Chatty and Popo" in 1999. A firm management principle based on steady product development and product line expansion is the secret to the growth of Toytron. Toytron's toy brands "Do-Re-Mi Dalimi" and "Harp and Friends" were created in 2021 with animation. These are aired on Korean public broadcasters, and OTT platforms including Netflix. Toytron is strengthening its position in edu-tech toy field. Toytron holds nine technology patents and has been certified as a T3 company that is granted only to excellent technology companies. "Future Coding" was created with the support of the "Ministry of Science" and technology by Toytron. Many kindergartens adopt and use the program. Toytron are recognized at home and abroad. It has a brand store on Amazon USA and QOO10. It is the only Korean toy company that has a brand store in China T-Mall Global. Love for children is the driving force that has led to Toytron.

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