Global Marketing & Content Activation to Enhance the Value of Leading Korean Brands and Content IP,
Types of genre
Startup
Year of Production
2026
Summary
We aim to elevate the value of Korea’s flagship IPs by engaging global fandoms, with a particular emphasis on local fans in non-English-speaking markets. Leveraging an AI-driven content fandom platform, our strategy centers on content marketing activation that maximizes: (1) a realistic sense of presence, (2) multisensory content experiences, and (3) deep, interactive engagement with fan communities.