“Obsessive Idol” is a body-swap romance webtoon about Hong Jua, a bullied high school outcast, and Go Yo-han, the nation’s top K-pop idol, whose bodies are suddenly switched.
Through living each other’s lives, they confront school violence, appearance-based prejudice, celebrity pressure, online opinion, and fandom culture while discovering the pain hidden behind each other’s identities.
Blending romance, fantasy, thriller, and school drama, the story follows their struggle to return to their own bodies and delivers suspense, emotional growth, and the message that genuine relationships are built on understanding a person’s true self rather than appearance or status.
Combining K-pop, school romance, body-swap fantasy, and entertainment drama, “Obsessive Idol” is a globally appealing IP with strong potential for adaptation into dramas, films, OTT series, animation, and other media.
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Ryoung Studio is a content company specializing in the creation, development, and expansion of original story IP across multiple media platforms.
The studio owns a portfolio of original webtoon IPs proven through Naver Webtoon and LINE WEBTOON, and actively develops them into films, dramas, OTT series, and global licensing opportunities.
Driven by strong planning and storytelling, Ryoung Studio creates content that transcends genres and formats. Through collaboration with diverse partners, the company continues to develop globally competitive IP, expand its story universes, and maximize the value of its original content across the worldwide entertainment market.