WelCon Well-made K-Content

Pororo the Little Penguin

  • Types of genre

    Character

  • Year of Production
    2003
  • Content Type
    Character
  • Target Age
    Kids
  • Product Type
    Others
  • Production Stage
    IP
  • Detailed Genre
    Entertainment

Summary

Launched in 2003, "Pororo the Little Penguin" is a leading Korean children's intellectual property (IP) owned by Iconix. It has expanded into over 130 countries and has become a steady seller, generating over 1 trillion won in sales. The Pororo IP has expanded into diverse areas, including character licensing, merchandise (MD), theme parks, and convergence content, demonstrating its strong brand value.

Company Profile

Founded in 2020, Shinwha Interglobal Co., Ltd. is a global distribution company specializing in food, cosmetics, and miscellaneous goods. We supply a wide range of consumer goods to domestic and international markets. In the food sector, we manufacture and distribute "Bokpung Tteokbokki" products on an OEM basis, overseeing the entire process from product planning and production management to distribution and export. We collaborate with domestic manufacturers to develop customized products and focus on developing strategic products for overseas expansion.

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