Pucca X Jung Ji-sun
Other
- Year of Production
- 2026
Video
Summary
Character Pucca (PUCCA) is a global character IP that has expanded from animation into various fields including fashion, lifestyle, and F&B.
Recently, we collaborated with star chef Jung Ji-sun, presenting a project that combines the character with culinary content. Based on Pucca’s worldview, we created dim sum menus and spatial concepts, introducing the public to a new type of brand experience where a character expands into food, space, and experiential content.
Through this collaboration, we were able to see the potential for characters to combine with diverse cultural content and create new experiences.
Recently, we collaborated with star chef Jung Ji-sun, presenting a project that combines the character with culinary content. Based on Pucca’s worldview, we created dim sum menus and spatial concepts, introducing the public to a new type of brand experience where a character expands into food, space, and experiential content.
Through this collaboration, we were able to see the potential for characters to combine with diverse cultural content and create new experiences.
Company Profile
Character
Tiger studio
Pucca is a proven global IP that has been broadcast in over 170 countries worldwide. As the first Korean character brand to secure a Disney license, Pucca has demonstrated strong global competitiveness from an early stage. The brand has collaborated with major global platforms such as Warner Bros. and Netflix, in addition to partnering with more than 200 domestic and international brands, resulting in the successful launch of over 500 product lines.
With cumulative royalties exceeding USD 110,000,000, Pucca has established itself as a leading K-character icon, demonstrating sustained growth, scalability, and commercial success from the past to the present.
With cumulative royalties exceeding USD 110,000,000, Pucca has established itself as a leading K-character icon, demonstrating sustained growth, scalability, and commercial success from the past to the present.
