Who Are You
- Year of Production
- 2021
- Content Type
- Format(Non-Scripted)
- Platform
- TV Channel
- Target Age
- Adults
- Quantity
- 60(min) 10Quantity Input
Summary
‘Alternative Character’ refers to celebrities appearing on shows using their second, alternative characters as a way to broaden their broadcast spectrum.
Celebrities wishing to challenge themselves as their second, alternative characters gather to decide on the character, and perform a stage as their alternative characters. After watching celebrities deciding on, rehearsing, and performing as the alternative character, expert panels and audience panels press the score button to give on point after each stage. Then the selected winner gets an opportunity to choose between keeping his or her current alternative character and making a new alternative character for the next round, while others must kill their alternative characters and develop a new alternative character for the next round. Who would be the one with the most alternative characters saved in total of 5 rounds?
Celebrities wishing to challenge themselves as their second, alternative characters gather to decide on the character, and perform a stage as their alternative characters. After watching celebrities deciding on, rehearsing, and performing as the alternative character, expert panels and audience panels press the score button to give on point after each stage. Then the selected winner gets an opportunity to choose between keeping his or her current alternative character and making a new alternative character for the next round, while others must kill their alternative characters and develop a new alternative character for the next round. Who would be the one with the most alternative characters saved in total of 5 rounds?
Company Profile
Broadcasting
FormatEast Co., Ltd
FormatEast is a combination of Format and East, meaning that the West, the origin of format industry is currently paying significant attention to Korea content and hence we aim to become a representative hub of Asian format business that will take the lead in the format market in the coming future. Established in 2018 December, FormatEast is a 100% subsidiary, a format distribution arm of SBS where we aim to discover, create, and develop new global content IP targeting various channels and platforms from all over the world. Through such mission, we intend to establish a new IP business ecosystem that centers around Asia in the current format industry that’s centered on Western market and become the hub of worldwide IP distribution. Furthermore, FormatEast also aspires to expand its business areas utilizing format IP through global marketing, global co-production, production consulting, format conference- education business, production management/networking, global format research and development.
